Content Marketing Manager

Evlo AI; Austin (TX); On-site; USD 95,000 - 130,000; Full time

Job summary

Evlo AI in Austin, TX, seeks a Content Marketing Lead to own the content engine across blogs, guides, and macros that educate buyers and contribute to pipeline and brand. You will translate APIs, cloud infrastructure, and developer tools into clear, compelling content and collaborate with product marketing, sales, and engineering.

You will drive SEO programs end-to-end, build briefs for freelance writers, manage CMS workflows, and measure impact against traffic and MQLs with monthly leadership

Qualifications

• 4-7 years of content marketing experience in B2B SaaS or developer-facing products.
• Proven SEO track record with organic traffic and ranking growth.
• Strong writing portfolio translating technical subject matter; interview engineers.

Responsibilities

• Own editorial calendar across blog, whitepapers, case studies, webinars, and email; ship on deadline.
• Lead SEO strategy end-to-end: keyword research, on-page optimization, technical SEO fixes with engineering, SERP tracking via tools.
• Write and edit high-quality content for technical audiences, including how-to guides and product comparisons.
• Build content briefs for freelance writers and internal SMEs; manage CMS publication workflow (WordPress, Webflow).
• Measure content performance against traffic, MQLs, and pipeline; report monthly to marketing leadership.
• Repurpose long-form assets into multi-channel formats: social threads, nurture emails, video scripts, sales one-pagers.
• Manage content budget and vendor relationships, prioritizing spend by performance data.

Skills

Content marketing

SEO strategy

Editing

Interviewing engineers

GA4

Semrush

Ahrefs

HubSpot/Marketo

Education

Bachelor's degree in English

Bachelor's degree in Journalism

Bachelor's degree in Marketing

Tools

GA4

Semrush

Ahrefs

HubSpot/Marketo

WordPress

Webflow

Job description

About The Role

The role owns the content engine for a fast-growing technology company: building the strategy, producing the assets, and proving the impact of content on pipeline and brand.

About The Role

The role owns the content engine for a fast-growing technology company: building the strategy, producing the assets, and proving the impact of content on pipeline and brand. You will translate technical products — APIs, cloud infrastructure, developer tools — into content that educates buyers and ranks in search, partnering with product marketing, sales, and engineering to ship work that moves real metrics.

Key Responsibilities

• Own the editorial calendar across blog, whitepapers, case studies, webinars, and email; ship consistently on deadline
• Lead SEO strategy end-to-end: keyword research, on-page optimization, technical SEO fixes with engineering, and SERP tracking via Semrush/Ahrefs and GA4
• Write and edit high-quality content for technical audiences, including how-to guides, product comparisons, and thought-leadership pieces
• Build content briefs for freelance writers, agencies, and internal SMEs; manage the review and publication workflow in CMS (WordPress, Webflow, or similar)
• Measure content performance against traffic, MQLs, and pipeline contribution; report monthly to marketing leadership with clear recommendations
• Repurpose long-form assets into multi-channel formats — social threads, nurture emails, video scripts, sales enablement one-pagers
• Manage the content budget and vendor relationships, prioritizing spend by performance data

What We Are Looking For

• 4-7 years of content marketing experience, ideally in B2B SaaS or developer-facing products
• Proven SEO track record: can show organic traffic and ranking growth you directly drove
• Strong writing portfolio with technical subject matter; comfortable interviewing engineers and translating their work
• Hands-on with GA4, Semrush or Ahrefs, HubSpot/Marketo, and a modern CMS
• Experience managing freelance writers and agencies, with sharp editing skills (AP or house style)
• Bachelor's degree in English, Journalism, Marketing, or equivalent practical experience
• Bonus: experience with AI-assisted content workflows, developer relations content, or HTML/CSS basics for working directly in a CMS