Consumer and Market Intelligence, Lead II

Heartland Coca-Cola Bottling Company, LLC; Charlotte (NC); On-site; USD 90,000 - 120,000; Full time

Job summary

Heartland Coca-Cola Bottling Company, LLC is seeking a Consumer and Market Intelligence Lead II to guide category, channel and geography analyses that inform selling stories aligned with Marketing Strategies and Commercial Plans. You will use available tools to uncover trends and identify opportunities to grow our business.

As the subject matter expert on category and geography-led insights, you will partner across Sales, Marketing and RGM teams to deliver data-driven presentations and strategic

Qualifications

• 3–5 years of data analytics experience, preferably in a CPG company.
• Advanced Excel and PowerPoint skills.
• Strong presentation and communication abilities with internal partners and customers.
• Experience with Nielsen/IRI syndicated data and shopper card data.

Responsibilities

• Lead development of industry-wide reports and scorecards for category, channel and geography trends.
• Develop information-based presentations to inform business decisions and recommendations.
• Assess market, category and shopper conditions to guide strategies and objectives.
• Collaborate with Sales, Marketing and RGM teams to review impacts of strategies regionally.

Skills

Data analytics

Advanced Excel

PowerPoint

Presentation skills

Nielsen/IRI data

Shopper card data

Education

Four Year Degree in Marketing, Finance or General Business

Job description

Select how often (in days) to receive an alert:

Consumer and Market Intelligence, Lead II

Uncap Your Potential at America's Largest Coca-Cola Bottler - Pour Your Passion into Purpose!

We're more than beverages - we're building meaningful careers and vibrant communities. Join our team where your talent meets purpose, and every teammate directly shapes our success.

• Career Growth: Clear pathways to advance and develop your career
• Competitive Benefits: 401(k) match + health coverage + employee stock purchase plan
• Purpose-Driven: Create meaningful impact in the communities you serve
• Professional Development: Dedicated training + personalized mentorship

Join us - your refreshing new chapter starts here!

Job Overview

The Commercial Advisory Manager is accountable for leadership of category, channel and geography-centric analyses designed to formulate selling stories in support of CCCI's Marketing Strategies and Commercial Plans. The Manager utilizes available tools and resources to generate insights designed to uncover current trends and identify future opportunities to grow CCCI's business.

The Commercial Advisory Manager serves as the subject matter expert on category, channel and geography-led insights inclusive of the entire beverage landscape. The Manager works closely with key constituents across the CCCI footprint to build relationships and collaboratively identify opportunities for gap solving.

Duties & Responsibilities

Serves as primary lead for the development of industry-wide reports and scorecards of category, channel and geography-centric performance trends for key commercial and sales constituents.

Collaborates across disciplines and departments (Sales Team, Category Space Team, RGM) to develop information-based presentations to assist with solving business issues to identify opportunities and provide solutions and recommendations.

Assess market conditions, category conditions and shopper behavior and recommends strategies to meet and exceed company performance objectives.

Collaborates with channel and customer commercialization leads to review the impact of strategies and initiatives on the overall performance at the category, channel and geographic levels.

Knowledge, Skills, & Abilities

• 3-5 Years of experience with data analytics, preferably with a CPG Company
• Advanced Excel and PowerPoint Skills
• Strong presentation and communication abilities with both external (customers) and internal partners
• Proven knowledge of and experience with syndicated data (Nielsen/IRI) and shopper card data

Minimum Qualifications

High school diploma or GED

Knowledge acquired through 3 to up to 5 years of work experience

Preferred Qualifications

• Four Year Degree in Marketing, Finance or General Business

Equal Opportunity Employer - All qualified applicants will be considered for employment without regard to disability, protected veteran status, or any other characteristic protected by applicable law.