Community Marketing Specialist (Reddit) D2C

TP-Link; Irvine (CA); On-site; USD 74,000 - 100,000; Full time

Benefits offered by this job

Fully paid medical, dental, and vision

401k contributions

PTO over four weeks

Bi-annual pay increases

Gym membership

Team-building events

Job summary

TP-Link Systems Inc. in Irvine, CA, is seeking a Community Manager/Engagement Specialist to grow Omada's online user communities across Reddit and Discord, with potential expansion to Facebook Groups.

You will plan campaigns, AMAs, contests, and product launches, and create content that sparks discussion and invites user participation. You will interact with members, foster a welcoming culture, recognize top contributors, and collect user feedback to improve products and community experiences.

Qualifications

• Bachelor's degree required.
• Exceptional writing with authentic tone for technical/marketing-skeptical audience.
• Familiar with Reddit culture and how platforms operate.
• Understands ethics of authentic community participation and credibility over reach.
• Proactive, detail-oriented, comfortable building programs in a fast-paced environment.
• Genuine interest in community engagement, user relationships, and tech products.

Responsibilities

• Plan and execute community campaigns, AMAs, contests, and product launch activities.
• Manage day-to-day operation of Omada's Reddit community and Discord; expand to other platforms.
• Publish recurring content: discussions, setup showcases, polls, user stories, and product topics.
• Engage with community members, encourage meaningful conversations, foster a welcoming culture.
• Identify and develop core contributors through recognition programs and long-term relationships.
• Track platform signals and turn feedback into product and community improvements.

Skills

Excellent writing

Reddit culture familiarity

Community engagement

Proactive program building

Strong communication

User feedback gathering

Education

Bachelor's degree

Tools

Reddit

Discord

Facebook Groups

Job description

Description

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

About The Role

This role is a Community Manager/Community Engagement Specialist focused on building and growing Omada's online user communities across platforms such as Reddit and Discord. The position involves planning and executing community campaigns, AMAs, contests, and product launches while creating engaging content that encourages discussion and user participation. The role also requires actively interacting with members, fostering a positive community culture, recognizing top contributors, and gathering user feedback to improve both the community experience and products.

What You'll Do

• Work closely with the user operations team to plan and execute community campaigns, AMAs, contests, and product launch activities
• Manage the day-to-day operation of Omada's Reddit community and Discord, with potential expansion to Facebook Groups and other platforms
• Plan and publish recurring content, including discussions, setup showcases, polls, user stories, and product-related topics
• Engage with community members, encourage meaningful conversations, and build an active, welcoming community culture
• Identify and develop core contributors through recognition programs, user roles, and long-term relationship building

Track the right signals for each platform (community growth and content performance on Reddit, engagement and relationship depth on Discord) and turn user feedback into continuous improvements

Requirements

Qualifications

• Bachelor's degree, required
• Exceptional writing skills with a natural voice that reads as authentic to a technical, marketing-skeptical audience
• Familiarity with Reddit culture and an understanding of how different community platforms operate
• Understands the ethics of authentic community participation (transparency, disclosure, and no manipulation) and knows that credibility, not reach, is what earns a technical community's trust
• Proactive, detail-oriented, and comfortable building programs in a fast-paced environment
• Genuine interest in community engagement, user relationships, and technology products
• Strong logical thinking and consistently approaches problems from the user's perspective

Nice-to-Haves

• Experience managing Reddit, Facebook Groups, Discord, forums, or other online communities
• Interest in networking, Wi-Fi, homelabs, smart home, or B2B technology
• Experience planning community content, campaigns, AMAs, contests, or user recognition programs
• Basic understanding of community metrics, engagement analysis, and performance reporting
• Enjoys discussing network setups, product experiences, and deployment best practices with tech enthusiasts

Benefits

Salary Range: $73,500 - $100,000

• Fully paid medical, dental, and vision insurance (partial coverage for dependents)
• Contributions to 401k funds
• Over four weeks of PTO per year
• Bi-annual pay increases
• Health and wellness benefits, including free gym membership
• Quarterly team-building events

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work.

We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit.

As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued.

We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone.

If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.

Please, no third-party agency inquiries.

We are unable to offer visa sponsorships at this time.