Community Marketing Specialist (Reddit) D2C

Socket.dev

Irvine (CA)

On-site

USD 74,000 - 100,000

Full time

3 days ago
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Benefits offered by this job

Fully paid medical, dental, and vision
401k contributions
PTO and paid time off
Bi-annual pay increases
Wellness benefits and gym membership
Team-building events

Job summary

TP-Link Systems Inc. is seeking a Community Manager/Engagement Specialist to grow Omada's online user communities across platforms such as Reddit and Discord.

The role involves planning and executing community campaigns, AMAs, contests, and product launches while creating engaging content that drives discussion and participation. The ideal candidate will be a strong writer with a deep understanding of Reddit and online community dynamics, plus a genuine interest in technology and user

Qualifications

  • Bachelor's degree required.
  • Exceptional writing with authentic tone for a technical audience.
  • Familiarity with Reddit culture and online community dynamics.
  • Understanding ethics of authentic participation and credibility over reach.
  • Proactive, detail-oriented, fast-paced program-building mindset.
  • Genuine interest in community engagement and technology products.

Responsibilities

  • Plan and execute community campaigns, AMAs, contests, and product launches.
  • Manage day-to-day operation of Omada's Reddit community and Discord.
  • Publish recurring content: discussions, showcases, polls, user stories, product topics.
  • Engage with members to foster a welcoming culture and meaningful conversations.
  • Identify core contributors and develop long-term relationships with users.

Skills

Exceptional writing
Community engagement
Ethics awareness
Strong communication
Analytical thinking

Education

Bachelor's degree

Job description

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

About the role:

This role is a Community Manager/Community Engagement Specialist focused on building and growing Omada's online user communities across platforms such as Reddit and Discord. The position involves planning and executing community campaigns, AMAs, contests, and product launches while creating engaging content that encourages discussion and user participation. The role also requires actively interacting with members, fostering a positive community culture, recognizing top contributors, and gathering user feedback to improve both the community experience and products.

The ideal candidate is a strong communicator with excellent writing skills, a deep understanding of Reddit and online community dynamics, and a genuine interest in technology. Success in this role depends on building trust through authentic engagement, analyzing community performance metrics, and developing long-term relationships with users. Experience managing online communities, running engagement programs, and an interest in networking, smart home technology, or related tech fields would be valuable assets.

What You'll Do
  • Work closely with the user operations team to plan and execute community campaigns, AMAs, contests, and product launch activities
  • Manage the day-to-day operation of Omada's Reddit community and Discord, with potential expansion to Facebook Groups and other platforms
  • Plan and publish recurring content, including discussions, setup showcases, polls, user stories, and product-related topics
  • Engage with community members, encourage meaningful conversations, and build an active, welcoming community culture
  • Identify and develop core contributors through recognition programs, user roles, and long-term relationship building

Track the right signals for each platform (community growth and content performance on Reddit, engagement and relationship depth on Discord) and turn user feedback into continuous improvements

Requirements
Qualifications
  • Bachelor's degree, required
  • Exceptional writing skills with a natural voice that reads as authentic to a technical, marketing-skeptical audience
  • Familiarity with Reddit culture and an understanding of how different community platforms operate
  • Understands the ethics of authentic community participation (transparency, disclosure, and no manipulation) and knows that credibility, not reach, is what earns a technical community's trust
  • Proactive, detail-oriented, and comfortable building programs in a fast-paced environment
  • Genuine interest in community engagement, user relationships, and technology products
  • Strong logical thinking and consistently approaches problems from the user's perspective
Nice-to-Haves
  • Experience managing Reddit, Facebook Groups, Discord, forums, or other online communities
  • Interest in networking, Wi-Fi, homelabs, smart home, or B2B technology
  • Experience planning community content, campaigns, AMAs, contests, or user recognition programs
  • Basic understanding of community metrics, engagement analysis, and performance reporting
  • Enjoys discussing network setups, product experiences, and deployment best practices with tech enthusiasts
Benefits

Salary Range: $73,500 - $100,000

  • Fully paid medical, dental, and vision insurance (partial coverage for dependents)
  • Contributions to 401k funds
  • Over four weeks of PTO per year
  • Bi-annual pay increases
  • Health and wellness benefits, including free gym membership
  • Quarterly team-building events

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone. If you share our passion and connection to this mission, we welcome you to apply and join us in building a vibrant and inclusive team at TP-Link Systems Inc.

We are unable to offer visa sponsorships at this time.

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