Community Liaison

A First Name Basis Home Care; Little Rock (AR); On-site; USD 38,000 - 54,000; Full time

Benefits offered by this job

Competitive pay

Medical, dental, vision benefits

401(k) with employer match

PTO

Sick time

Paid company holidays

Monthly performance bonuses

Job summary

A First Name Basis (AFNB) is expanding its presence in the Little Rock area and seeks a driven Community Liaison to grow relationships with property managers of low-income housing, clinics, senior centers, and other community partners across Central Arkansas.

You will educate potential clients through 7–10 in-service presentations each week, target Medicaid populations needing ADL support, drive 20–25 qualified leads monthly, manage the full outreach pipeline, and travel throughout

Qualifications

• Proven experience in marketing, sales, community outreach, or a related field.
• Excellent interpersonal and communication skills.
• Ability to work independently and think creatively to solve challenges.
• Strong organizational and time-management skills to meet weekly and monthly goals.
• A valid driver’s license and reliable transportation.
• Familiarity with Medicaid and Waiver services is a plus but not required.

Responsibilities

• Establish and maintain strong connections with property managers of low-income housing communities, clinics, senior centers, and other community organizations.
• Perform 7–10 in-service presentations weekly, each lasting approximately one hour, to educate potential clients, property managers, and community partners.
• Focus on reaching individuals with Medicaid who need assistance with Activities of Daily Living (ADLs).
• Identify and secure 20–25 qualified leads each month by collecting necessary client information and manage the pipeline from initial contact through conversion into active clients.
• Utilize monthly marketing budget creatively to organize engaging activities (food, bingo, etc.) to educate potential clients.
• Develop and implement strategies to effectively reach target clients and expand our network in the region.
• Area coverage: Travel within Central/Southern Arkansas to ensure outreach.

Skills

Interpersonal skills

Communication skills

Marketing

Sales

Community outreach

Independent work

Education

High school diploma

Bachelor's degree preferred

Job description

Description

A First Name Basis (AFNB) is one of the fastest-growing in-home care providers in the region, with 40+ offices across four states. We’re reimagining what it means to serve seniors and individuals with disabilities—by building strong caregiver careers, implementing smart clinical and scheduling systems, and ensuring compliance and care quality are never compromised

We are seeking a driven and detail-oriented Community Liaison to support our Little Rock, AR market.

Position Summary

The Community Liaison will focus on building relationships with property managers of low-income housing for seniors and individuals with disabilities, as well as clinics and other community-based organizations across Central Arkansas and surrounding areas.

Responsibilities

• Establish and maintain strong connections with property managers of low-income housing communities, clinics, senior centers, and other community organizations.
• Perform 7–10 in-service presentations weekly, each lasting approximately one hour, to educate potential clients, property managers, and community partners.
• Focus on reaching individuals with Medicaid who need assistance with Activities of Daily Living (ADLs).
• Identify and secure 20–25 qualified leads each month by collecting necessary client information (names and phone numbers) and manage the entire pipeline from initial contact through conversion into active clients.
• Utilize your monthly marketing budget creatively to organize engaging activities, such as providing food, hosting bingo, or planning other activities, to educate potential clients.
• Develop and implement innovative strategies to effectively reach target clients and expand our network in the region.
• Area Coverage: Travel within Central/Southern Arkansas to ensure widespread outreach.

Benefits

• Competitive pay
• Medical, dental, vision benefits
• 401(k) with employer match
• PTO
• Sick time
• Paid company holidays
• Monthly performance bonuses

Requirements

• High school diploma required, bachelor's degree preferred
• Proven experience in marketing, sales, community outreach, or a related field.
• Excellent interpersonal and communication skills.
• Ability to work independently and think creatively to solve challenges.
• Strong organizational and time-management skills to meet weekly and monthly goals.
• A valid driver’s license and reliable transportation.
• Familiarity with Medicaid and Waiver services is a plus but not required