Community Campaign Marketing Specialist

Priority Dispatch Corp.; Chicago (IL); On-site; USD 50,000 - 70,000; Full time

Job summary

YMCA is seeking a Marketing Specialist to support the execution of campaigns promoting programs, services, and community impact. You will work with marketing leadership and internal partners to implement approved strategies, coordinate campaigns, and track performance, ensuring alignment with brand standards.

The role emphasizes collaboration, attention to detail, and growth within a mission-driven organization, with guidance from senior marketing staff and established campaigns and templates.

Qualifications

• Bachelor’s degree in marketing, communications, or preferred equivalent.
• Minimum of 3-5 years of related work experience.
• Ability to develop campaign strategies, segment, and target audiences for engagement and conversion.
• Hands-on experience with campaign execution and an expert grasp of audience segmentation, as well as integrated nurture and outbound campaigns.
• Ability to achieve results by taking a proactive long-term view of business goals and objectives.

Responsibilities

• Execute marketing campaigns across digital, email, and other channels using established strategies and templates.
• Support assigned portfolios including community hubs and hyperlocal initiatives by coordinating campaign timelines and deliverables.
• Collaborate with internal teams to gather information, clarify needs, and implement approved marketing requests.
• Assist with audience segmentation and messaging using existing data and tools.
• Track campaign performance and prepare basic reports to share results, trends, and recommendations.
• Maintain marketing assets, calendars, and documentation to ensure accuracy and consistency.
• Ensure all materials align with YMCA brand standards, inclusion practices, and organizational policies.
• Work in partnership with marketing leadership, program staff, and other departments to support marketing goals.

Skills

Campaign execution

Audience segmentation

Campaign tracking

Cross-functional collaboration

Brand standards

Communication

Education

Bachelor’s degree in marketing, communications, or equivalent

Job description

YMCA is seeking a Marketing Specialist to support the execution of campaigns promoting programs, services, and community impact. You will work with marketing leadership and internal partners to implement approved strategies, coordinate campaigns, and track performance, ensuring alignment with brand standards.

The role emphasizes collaboration, attention to detail, and growth within a mission-driven organization, with guidance from senior marketing staff and established campaigns and templates.