Commercial Market Director - Insurance

gpac; Marlton (NJ); Hybrid; USD 120,000 - 190,000; Full time

Benefits offered by this job

Equity opportunities

Hybrid/Remote flexibility

Generous PTO

FSA and EAP benefits

Job summary

gpac seeks a Commercial Marketing Director to lead marketing strategy and placement for mid-Atlantic and Northeast commercial risks. You will manage carrier relationships, negotiate terms, and identify markets for complex accounts.

Ideal candidates have deep knowledge of commercial insurance marketing and proven success with middle-market and large accounts, driving growth and placement efficiency across a growing regional footprint.

Qualifications

• Significant experience in Commercial Insurance Marketing and Placement.
• Strong background with middle-market and large commercial accounts.
• Proven ability to negotiate coverage, pricing, terms, and conditions.

Responsibilities

• Lead commercial marketing strategy and placement initiatives across the Mid-Atlantic and Northeast
• Manage and strengthen relationships with key insurance carriers, wholesalers, and underwriting partners
• Identify the most appropriate markets and carriers for complex commercial risks
• Lead negotiations with carriers to secure competitive pricing, coverage, terms, and conditions
• Develop and manage marketing strategies for middle-market and large commercial accounts
• Review prospect opportunities and determine appropriate carrier appetite and market strategy
• Prepare and coordinate high-quality submissions to maximize quote opportunities
• Work closely with producers to move quotes and proposals quickly and effectively
• Serve as a key resource to producers regarding carrier appetite, underwriting guidelines, and market conditions
• Help develop creative solutions for challenging or difficult-to-place risks
• Monitor market trends, carrier capabilities, and changing underwriting conditions
• Build strong internal processes to improve speed, efficiency, and placement success
• Partner with leadership to support continued regional growth and expansion

Skills

Commercial Insurance Marketing

Middle-market

Large accounts

Negotiation

Job description

Commercial Marketing Director (Insurance)

Philadelphia Area – New Jersey Side | Hybrid/Remote

We are seeking an experienced Commercial Marketing Director to lead commercial marketing strategy, carrier relationships, negotiations, and placement for a growing insurance brokerage serving clients throughout the Mid-Atlantic and Northeast.

This is a high-impact leadership opportunity for a commercial insurance professional with strong middle-market to large-market expertise who understands how to identify the right markets, negotiate effectively, and help producers win and retain business.

What You’ll Do

• Lead commercial marketing strategy and placement initiatives across the Mid-Atlantic and Northeast
• Manage and strengthen relationships with key insurance carriers, wholesalers, and underwriting partners
• Identify the most appropriate markets and carriers for complex commercial risks
• Lead negotiations with carriers to secure competitive pricing, coverage, terms, and conditions
• Develop and manage marketing strategies for middle-market and large commercial accounts
• Review prospect opportunities and determine appropriate carrier appetite and market strategy
• Prepare and coordinate high-quality submissions to maximize quote opportunities
• Work closely with producers to move quotes and proposals quickly and effectively
• Serve as a key resource to producers regarding carrier appetite, underwriting guidelines, and market conditions
• Help develop creative solutions for challenging or difficult-to-place risks
• Monitor market trends, carrier capabilities, and changing underwriting conditions
• Build strong internal processes to improve speed, efficiency, and placement success
• Partner with leadership to support continued regional growth and expansion

What We’re Looking For

• Significant experience in Commercial Insurance Marketing and Placement
• Strong background working with middle-market and large commercial accounts
• Deep knowledge of commercial insurance carriers, markets, and underwriting appetites
• Proven ability to negotiate coverage, pricing, terms, and conditions
• Strong understanding of how to match complex client risks with the right insurance markets
• Established relationships with commercial carriers and wholesale partners
• Ability to quickly evaluate opportunities and develop an effective marketing strategy
• Strong communication, negotiation, and relationship-building skills
• Ability to work effectively with producers, executives, underwriters, and clients
• Strategic thinker who can also execute quickly in a fast-paced environment

Why This Opportunity?

Join a growing brokerage that is making significant investments in people, technology, and regional expansion. This position offers the opportunity to have a meaningful impact on commercial growth across the Mid-Atlantic and Northeast while working alongside a team focused on building something exceptional.

• $120,000–$190,000+ base compensation — flexible based on experience
• Equity opportunities
• Hybrid/Remote flexibility for candidates in the Philadelphia/New Jersey area
• Generous PTO
• Strong benefits package, including FSA and EAP
• Significant leadership visibility and opportunity for career growth
• Opportunity to help shape commercial marketing strategy across a growing region

Jennifer Thompson

Senior Director - Insurance Division

605-610-3041

gpac

[e-mail]