Commercial/Industrial Sales Representative

Culligan By WaterCo; West Reading (Berks County); On-site; USD 60,000 - 85,000; Full time

Benefits offered by this job

Company car

Gas card

Comprehensive benefits

Professional development

Market leader

Job summary

Culligan by WaterCo in Reading, PA seeks a Commercial & Industrial Sales Representative to drive growth of our water treatment solutions for commercial and industrial clients.

You will develop sales strategies, build long‑term relationships with customers, and collaborate with engineering to design and deliver tailored water treatment systems, while earning a competitive base salary plus uncapped commissions and a comprehensive benefits package.

Qualifications

• 3–5 years of B2B sales experience, preferably in water treatment or technical capex sales; training provided.
• Education: Bachelor’s degree in business, Engineering, or related field.
• Technical knowledge of water treatment processes and systems is beneficial.
• Excellent verbal and written communication, able to present technical information persuasively.
• Proven track record of achieving sales targets in a competitive market.
• Willingness to travel within the designated sales territory as needed.

Responsibilities

• Identify and target potential commercial and industrial customers in the region.
• Develop and implement sales strategies to achieve targets and expand market share.
• Build and maintain strong customer relationships and provide tailored solutions.
• Collaborate with engineering to design and implement water treatment systems.
• Prepare and present proposals with pricing, specifications, and timelines.
• Conduct market research on trends, competition, and opportunities.
• Collaborate with marketing, service, and operations to ensure satisfaction.
• Maintain CRM records and report sales performance.

Skills

B2B sales

Water treatment knowledge

Travel

Education

Bachelor's degree in business/engineering

Job description

Commercial & Industrial Sales Representative - Outside Sales

Location - Reading PA

This role has a competitive base plus uncapped commissions, choice of company car or car allowance and comprehensive benefits

Job Description

Commercial & Industrial Sales Representative - Outside Sales

Location - Reading PA

This role has a competitive base plus uncapped commissions, choice of company car or car allowance and comprehensive benefits

Company Overview:

Culligan is a global leader in water treatment solutions, committed to providing innovative, high-quality products and services to meet the water needs of commercial and industrial customers. With a focus on sustainability, Culligan offers comprehensive water treatment solutions that help businesses improve efficiency, reduce costs, and ensure compliance with industry standards.

Job Summary:

The Commercial & Industrial Sales Representative will be responsible for developing and executing sales strategies to drive the growth of Culligan’s commercial and industrial water treatment solutions. This role requires a proactive, results-oriented individual who can identify and secure new business opportunities while maintaining and growing existing customer relationships.

Key Responsibilities

• Business Development: Identify and target potential commercial and industrial customers in the region, with a focus on industries such as manufacturing, food and beverage, healthcare, and hospitality.
• Sales Strategy: Develop and implement effective sales strategies to achieve sales targets and expand Culligan’s market share in the commercial and industrial sectors.
• Customer Relationship Management: Build and maintain strong, long-lasting customer relationships by understanding their specific water treatment needs and providing tailored solutions.
• Technical Expertise: Work closely with engineering and technical teams to ensure the correct design and implementation of water treatment systems that meet customer requirements.
• Proposal Development: Prepare and present detailed proposals, including pricing, product specifications, and timelines, to prospective customers.
• Market Analysis: Conduct market research to stay informed about industry trends, competitive landscape, and potential growth opportunities.
• Collaboration: Collaborate with internal teams, including marketing, service, and operations, to ensure customer satisfaction and successful project execution.
• Reporting: Maintain accurate records of sales activities, customer interactions, and sales pipeline in the CRM system. Provide regular updates to management on sales performance and market conditions.

Qualifications

• Experience: Minimum of 3-5 years of experience in B2B sales, preferably in the water treatment industry or a related technical field selling into commercial and industrial customers - preferably selling technical products or capital equipment etc - training will be provided.
• Education: Bachelor’s degree in business, Engineering, or a related field experience.
• Technical Knowledge: Strong understanding of water treatment processes, systems, and technologies used in commercial and industrial applications - beneficial but not essential.
• Communication Skills: Excellent verbal and written communication skills, with the ability to present complex technical information clearly and persuasively.
• Sales Skills: Proven track record of achieving sales targets and closing deals in a competitive market.
• Problem-Solving: Ability to assess customer needs and develop effective solutions that address their specific challenges.
• Travel: Willingness to travel within the designated sales territory as needed.

Benefits

• Competitive base salary of $60 - $85k pa and uncapped commission structure.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Company car, gas card.
• Professional development and training opportunities.
• Opportunity to work with a market leader in water treatment solutions.

Equal Opportunity Statement:

Decisions and criteria governing the employment relationship with all employees at Culligan by WaterCo are made in a non-discriminatory manner, without regard to race, color, creed, religion, national origin, sex, marital status, pregnancy, disability, sexual orientation, gender expression, veteran status, age, FMLA status, or any other factor determined to be unlawful by federal, state or local statutes.

Culligan by WaterCo is an Equal Opportunity Employer.