Cloud & Service Provider Segment Marketing Lead

Schneider Electric; Dallas (TX); On-site; USD 140,000 - 200,000; Full time

Job summary

Schneider Electric is seeking a Head of Segment Marketing to lead the GTM strategy for the Cloud & Service Provider segment within Secure Power. You will translate segment strategy into differentiated positioning, customer engagement, and demand programs across hyperscale, colocation, cloud, AI infrastructure, and digital service providers.

You will influence in a global matrix, partner with sales and partners, and own the segment marketing budget while guiding regional execution and governance.

Qualifications

• Extensive B2B marketing leadership experience in complex GTM programs.
• Strong track record building end-to-end marketing strategies with measurable impact.
• Experience in data centers, cloud infrastructure, or digital infrastructure is preferred.

Responsibilities

• Own and lead the Cloud & Service Provider segment marketing strategy and annual plan.
• Define priority audiences, use cases, geographies, routes to market, and investments.
• Develop differentiated segment positioning and value propositions.
• Build integrated, full-funnel programs for demand generation and opportunities.
• Partner with sales and strategic accounts on ABM, workshops, and acceleration.
• Lead ecosystem and alliance marketing with technology partners and consultants.
• Coordinate global and regional launches, events, content, and analyst engagement.
• Serve as segment marketing expert and governance with leadership teams.
• Establish KPIs, reporting, and executive updates on program impact.
• Own the segment marketing budget and optimize investments.
• Synthesize intelligence to identify growth opportunities, including AI workloads.
• Commission targeted research and VOC programs as needed.
• Strengthen lead management and attribution with marketing operations.
• Provide leadership across virtual teams and external partners.

Skills

Strategic marketing

Go-to-market

Cross-functional leadership

Account-based marketing

Demand generation

Data center market knowledge

Executive communication

Analytical thinking

Budget management

Education

Bachelor’s degree in marketing, business, or related field

Tools

Salesforce

Marketing automation

Job description

Schneider Electric is seeking a Head of Segment Marketing to lead the GTM strategy for the Cloud & Service Provider segment within Secure Power. You will translate segment strategy into differentiated positioning, customer engagement, and demand programs across hyperscale, colocation, cloud, AI infrastructure, and digital service providers.

You will influence in a global matrix, partner with sales and partners, and own the segment marketing budget while guiding regional execution and governance.