Chief Narrative & Content Architect

Tata Consultancy Services Limited; New York (NY); On-site; USD 167,000 - 225,000; Full time

Job summary

Tata Consultancy Services Limited in New York seeks a strategic Head of Storytelling and Content to ideate, develop, and execute integrated narrative strategies that elevate the brand and market positioning across North America.

You will lead storytelling across online, social, video, and internal platforms, translating complex technology concepts into engaging campaigns and collaborating with executives to shape external messaging.

Qualifications

• 13+ years of experience in corporate communications, content strategy, or journalism.
• Proven experience leading multi-channel content programs, including digital, social, and thought leadership platforms.
• Experience working with senior executives on messaging, storytelling, and thought leadership development.
• Experience developing and executing integrated communications strategies for campaigns and large-scale events.
• Background in B2B marketing, technology, or professional services environments preferred.

Responsibilities

• Lead the development and execution of integrated storytelling and content strategies aligned with organizational priorities and market trends.
• Develop and manage compelling narratives, themes, and messaging frameworks to support campaigns, reports, and strategic initiatives.
• Oversee the creation and delivery of multi-channel content, including digital, social, video, podcast, and research-driven assets.
• Partner with senior executives and business leaders to shape and amplify thought leadership platforms and external messaging.
• Translate complex business and technology concepts into clear, engaging, and audience-centric content.
• Ensure consistency, quality, and alignment of messaging across all external and internal communications channels and content outputs.
• Develop and implement communications strategies for key events, including narrative development, content creation, and media amplification.
• Identify and leverage opportunities to elevate campaigns, partnerships, and announcements into broader thought leadership initiatives.
• Establish and monitor content performance metrics, utilizing insights and analytics to drive continuous improvement and optimization.
• Collaborate cross-functionally with internal stakeholders and external partners to deliver integrated communications programs and initiatives.
• Effectively manage a team of writers and content developers to consistently meet deadlines.

Skills

Content strategy

Editorial leadership

Digital marketing

Job description

Tata Consultancy Services Limited in New York seeks a strategic Head of Storytelling and Content to ideate, develop, and execute integrated narrative strategies that elevate the brand and market positioning across North America.

You will lead storytelling across online, social, video, and internal platforms, translating complex technology concepts into engaging campaigns and collaborating with executives to shape external messaging.