Chief Storytelling & Content Strategy

Tata Consultancy Services; New York (NY); On-site; USD 167,000 - 225,000; Full time

Job summary

Tata Consultancy Services seeks an experienced Head of Storytelling and Content to ideate, develop, and execute integrated narrative strategies that elevate the brand and market positioning across North America.

The role leads cross-channel storytelling across online, social, video, and internal platforms, translating complex ideas into engaging campaigns and thought leadership. 13+ years in content strategy and editorial leadership are preferred.

Qualifications

• 13+ years of experience in corporate communications, content strategy, or journalism.
• Proven experience leading multi-channel content programs.
• Experience working with senior executives on messaging and thought leadership development.
• Experience developing integrated communications strategies for campaigns and large events.
• Background in B2B marketing, technology, or professional services.

Responsibilities

• Lead development and execution of integrated storytelling and content strategies.
• Develop narratives and messaging frameworks to support campaigns and initiatives.
• Oversee multi-channel content across digital, social, video, podcast, and reports.
• Partner with executives to shape thought leadership platforms and external messaging.
• Translate complex concepts into clear, audience-centric content.
• Ensure consistency of messaging across channels.
• Develop communications for key events with narrative development and media amplification.
• Identify opportunities to elevate campaigns into thought leadership initiatives.
• Establish and monitor content performance metrics to drive improvement.
• Collaborate with internal and external partners to deliver integrated programs.
• Manage a team of writers to meet deadlines.

Skills

Content strategy

Editorial leadership

Digital marketing

B2B marketing

Job description

Tata Consultancy Services seeks an experienced Head of Storytelling and Content to ideate, develop, and execute integrated narrative strategies that elevate the brand and market positioning across North America.

The role leads cross-channel storytelling across online, social, video, and internal platforms, translating complex ideas into engaging campaigns and thought leadership. 13+ years in content strategy and editorial leadership are preferred.