Chief Growth & Franchise Performance Officer

Authority Brands; Atlanta (GA); On-site; USD 260,000 - 420,000; Full time

Benefits offered by this job

Full benefits

PTO

Paid holidays

401(k)

Job summary

Authority Brands Inc. is seeking a Senior Vice President of Growth Marketing to lead the growth and retention engine for 1,100+ franchise locations and 15+ brand properties.

You will direct a 30-person team across four verticals and own portfolio-wide budget allocation, full-funnel acquisition, and lifecycle retention. Reporting to C-Suite, you will oversee performance marketing, SEO/AEO, WebOps, Field Marketing, and Customer Marketing while aligning with cross‑functional partners to drive

Qualifications

• 12–15+ years of progressive growth marketing leadership experience.
• Experience leading multi-brand/franchise networks.
• Deep expertise in paid media, SEO/AEO and web architecture.

Responsibilities

• Lead a 30-person growth organization across four verticals.
• Direct multi‑million‑dollar acquisition and retention budgets to optimize ROAS and CAC.

Skills

Growth marketing leadership

Multi-brand experience

Budget management

Cross-functional leadership

GA4 / Looker Studio

Education

Bachelor's degree in Marketing/Analytics/Finance

Tools

GA4

Looker Studio/Power BI

CRM platforms

CMS

Job description

Authority Brands Inc. is seeking a Senior Vice President of Growth Marketing to lead the growth and retention engine for 1,100+ franchise locations and 15+ brand properties.

You will direct a 30-person team across four verticals and own portfolio-wide budget allocation, full-funnel acquisition, and lifecycle retention. Reporting to C-Suite, you will oversee performance marketing, SEO/AEO, WebOps, Field Marketing, and Customer Marketing while aligning with cross‑functional partners to drive