Chevy Sales Manager — Lead. Coach. Compete. Win.

Feldman Automotive; Lansing (MI); On-site; USD 70,000 - 110,000; Full time

Job summary

Feldman Chevrolet of Lansing in Lansing, MI is seeking a Sales Manager who will be on the showroom floor, leading by example and coaching the team toward delivering an exceptional customer experience. You will monitor pipelines, guide consultants to secure appointments, and actively participate in closing deals.

The role rewards leadership, accountability, and a hands-on approach to improving performance and customer satisfaction in a fast-paced automotive environment.

Qualifications

• Automotive sales management experience preferred.
• Proven ability to lead on showroom floor and coach a sales team.

Responsibilities

• Be on the showroom floor leading by example.
• Review consultants' pipelines and help move customers toward a purchase.
• Coach team members one-on-one to improve performance.
• Close car deals and guide customers through the buying process.
• Train daily with role plays, product knowledge, and real customer interactions.

Skills

Leadership on floor

Team coaching

Sales coaching

Customer relationships

Job description

Description

Sales Manager — Be on the Floor. Coach the Team. Close Deals.

Feldman Chevrolet of Lansing | Lansing, MI

If your idea of sales management is sitting behind a desk all day, watching screens, and waiting for consultants to bring you deals, do not apply. This position requires active leadership on the showroom floor.

We’re looking for a competitive leader who enjoys teaching, creates an exceptional customer experience, and takes ownership of the team’s success.

Maybe you were an athlete, a team captain, or always wanted to coach. Bring that mindset: preparation, energy, accountability, and the drive to help others win. An athletic background is welcome; demonstrated leadership is what matters.

What this job looks like

• Be on the floor leading by example. Greet customers, build relationships, and stay involved throughout their buying experience.


• Work opportunities alongside your consultants. Review their pipeline, identify the next action, and help move each customer toward a purchase.


• Make customer calls together. Sit with consultants, demonstrate effective conversations, help secure appointments, and teach them how to improve.


• Coach one-on-one. Review hot deals, active negotiations, maturing leases, prospecting lists, and daily work plans. Turn those reviews into action.


• Help close car deals. Get involved, ask questions, address objections, and help customers make confident buying decisions.


• Create an experience worth returning for. Make customers feel welcomed, valued, and supported from their first interaction through delivery and follow-up.


• Train every day. Use role-playing, product training, and real customer interactions to build skills. Give new hires the mentorship they need to succeed.


• Own the sales process. Lead manager introductions, Mid-T.O.s, and Final T.O.s. Ensure proper needs analysis, vehicle presentations, demonstration drives, and follow-up.


• Drive accountability and results. Track sales goals, CRM activity, appointments, and customer satisfaction. Address gaps with clear expectations and specific coaching.


• Follow through on the details. Help resolve customer concerns, clear outstanding paperwork and funding issues, and keep inventory ready to sell.


• Support the entire team. Work with fellow managers, provide coverage, and maintain a professional showroom and lot.

Requirements

Who will succeed here

You lead through action. You are approachable, competitive, organized, and comfortable holding people accountable because you hold yourself accountable first.

You enjoy developing people. You can demonstrate the skill, explain the reason behind it, and work alongside someone until they improve.

You show up on time, prepared to lead. Our manager start time is 8:15 a.m. or earlier.

Automotive sales management experience is valued. Proven automotive sales professionals ready to step into leadership are also encouraged to apply.

Your office is the showroom floor. Your responsibility is to develop your people, elevate the customer experience, and help your team sell cars.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.