Channel Relationship Marketing Manager

Inhabit®; Charleston (SC); Hybrid; USD 60,000 - 100,000; Full time

Job summary

An established industry player seeks a dynamic Channel Relationship Marketing Manager to enhance channel partnerships through strategic marketing initiatives. This role involves fostering strong relationships, developing impactful marketing programs, and analyzing performance metrics to drive success. The ideal candidate will leverage their marketing expertise and communication skills to create effective collaboration between partners and internal teams. If you're passionate about channel dynamics and eager to make a significant impact in the PropTech sector, this opportunity is perfect for you.

Benefits

Competitive Pay

Comprehensive Health Plans

Retirement Plan with Company Match

Paid Holidays

Vacation

Volunteer Time

Qualifications

• 3-6 years in client relations or customer support roles.
• Proven success in channel marketing programs.
• Proficiency with marketing automation tools.

Responsibilities

• Build and maintain relationships with channel partners.
• Develop and implement channel marketing programs.
• Track and analyze marketing program performance.

Skills

Client Relations

Project Management

Channel Marketing

Communication Skills

Analytical Skills

Marketing Automation Tools

CRM Systems

Education

Bachelor's Degree in Marketing

Bachelor's Degree in Business Administration

Tools

Salesforce

Job description

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About Inhabit
Inhabit operates a unique collective of PropTech products serving the residential and short-term rental industries. Our ecosystems deliver transformative software solutions and services, supporting property and rental management companies in choosing the platforms that best support their business goals. To learn more, visit our website.

Job Description Summary
We seek a results-driven Channel Relationship Marketing Manager to develop and execute strategic marketing programs that grow our channel partnerships. The role involves fostering strong partner relationships and enabling effective marketing and sales efforts. The ideal candidate combines marketing expertise, strong communication skills, and understanding of channel dynamics.

What You’ll Do (Functions & Responsibilities)

• Channel Partner Relationship Management:
• Build and maintain strong relationships with key channel and integration partners.
• Serve as the primary contact for marketing inquiries and support.
• Conduct regular partner meetings to review performance and address challenges.
• Marketing Program Development and Execution:
• Develop and implement channel marketing programs, including co-marketing campaigns and incentives.
• Create marketing collateral, sales tools, and training materials.
• Manage partner marketing budgets.
• Performance Tracking and Analysis:
• Track and analyze marketing program performance, providing reports and insights.
• Identify KPIs and develop strategies for improvement.
• Monitor market trends and competitor activity.
• Channel Enablement:
• Develop and deliver partner training programs.
• Create and maintain a partner portal.
• Facilitate communication between partners and internal teams.
• Collaboration:
• Work with sales, product marketing, and other teams to align strategies.
• Collaborate with partners on business plans and initiatives.
• Ensure sales enablement through the channel.

Qualifications (Minimum)

• 3-6 years in client relations, customer support, or similar roles.
• Experience in project management.
• Proven success in channel marketing programs.
• Understanding of channel partner dynamics and sales processes.
• Excellent communication and interpersonal skills.
• Strong analytical skills.
• Proficiency with marketing automation tools and CRM systems like Salesforce.
• Experience in the Short-term Rental/Vacation Industry is a plus.
• Experience with Market Development Funds (MDF) management.
• Willingness to travel as needed.

Education

• Bachelor's degree in Marketing, Business Administration, or related field.

Type

• Full Time, Salaried, Exempt

Location

• Charleston, SC (Hybrid)

Benefits Include

• Competitive pay and comprehensive health plans.
• Retirement plan with company match.
• Paid holidays, vacation, volunteer time, and more.

Our company is an Equal Opportunity Employer and complies with all laws, providing reasonable accommodations to applicants.