Channel Partner Growth Marketing Lead

PrinterLogic; Saint George (UT); Hybrid; USD 75,000 - 110,000; Full time

Benefits offered by this job

Flexible work environment

Vacation Bonus

Flexible paid time off

Paid parental leave

Competitive pay

Training/Advancement opportunities

401k with company match and immediate

Company-contributed HSA

On-site gym and amenities

Job summary

Vasion is seeking a Partner Marketing Manager to own and optimize channel programs across MSPs, resellers, and distributors in North America. You will translate strategy into repeatable campaigns, drive pipeline, and collaborate with Sales and Finance to ensure measurable ROI.

The role offers a flexible work environment with opportunities to lead events, digital campaigns, and partner-focused initiatives across the region.

Qualifications

• 3-6 years of experience in partner marketing, channel marketing, or B2B demand generation.
• Experience working directly with sales teams, preferably in a SaaS or technology environment.
• Hands-on experience executing campaigns, webinars, and partner programs.
• Familiarity with partner marketing platforms (MindMatrix or similar preferred).
• Strong project management skills with the ability to juggle multiple programs simultaneously.
• Data-driven mindset with experience measuring.

Responsibilities

• Plan, execute, and optimize co-marketing programs with Channel and MSP partners, including campaigns, newsletters, webinars, virtual events, and trade shows.
• Build integrated marketing plans with top North America reseller, referral, and MSP partners to drive deal registrations and contribute to partner-sourced and partner-influenced pipeline.
• Assist in planning and executing partner-facing events, field activations, and virtual programs across North America.
• Own partner-led and partner-supported campaign execution, including timelines, assets, messaging, and follow-up
• Launch and manage templated "campaigns-in-a-box" to enable partners to easily generate demand
• Drive adoption and engagement within the Partner Portal through targeted campaigns, asset management, and reporting
• Build scalable, repeatable workflows that reduce reliance on one-off emails and manual execution
• Support MDF-backed campaigns, including intake, approvals, budget tracking, and post-campaign reporting
• Partner with Finance and Sales to ensure MDF programs are executed efficiently and deliver measurable ROI
• Serve as a primary marketing point of contact for Channel Sales teams on active programs
• Collaborate with Growth, Product Marketing, and Brand and Corporate Marketing to align partner campaigns with broader GTM initiatives
• Ensure consistent messaging and positioning across all partner-facing campaigns
• Track and report on partner marketing performance, including portal engagement, campaign participation, and partner-sourced pipeline
• Use data to iterate and improve campaigns, automations, and partner experiences over time

Skills

Partner marketing

B2B demand generation

Campaign execution

Sales collaboration

Data-driven

Tools

MindMatrix

Job description

Vasion is seeking a Partner Marketing Manager to own and optimize channel programs across MSPs, resellers, and distributors in North America. You will translate strategy into repeatable campaigns, drive pipeline, and collaborate with Sales and Finance to ensure measurable ROI.

The role offers a flexible work environment with opportunities to lead events, digital campaigns, and partner-focused initiatives across the region.