Channel Marketing Lead: Amazon & Retail Growth

WCL Group

Bellevue (WA)

On-site

USD 70,000 - 100,000

Full time

14 days+

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Job summary

Fortune Global 500 Consumer Electronics & Technology Company in Bellevue, WA seeks a Channel Marketing Manager to lead Amazon and retail channel marketing. You will create GTM plans, manage campaigns, and drive online customer experiences across TV, audio, and monitors.

Requirements include a bachelor’s in Marketing/Communications and 6+ years in creative marketing with strong digital skills, PPC, and Display Ads. Proficiency in Adobe Creative Suite and MS Office is expected.

Qualifications

Bachelor's degree in Marketing, Communications, or a related field.
6+ years of experience in creative marketing or similar role.
Strong social and digital expertise incl. PPC and Display Ads.
Proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
Excellent written and oral communication; ability to work solo or in teams.

Responsibilities

Formulate and manage channel marketing plans and GTM strategies for Amazon and retail partners.
Execute marketing tactics across product lifecycle while maintaining brand consistency.
Own end-to-end online customer journey and asset creation (digital content, social campaigns, promos).
Manage marketing spend and KPI tracking for retail partners; assess campaign effectiveness.