Channel Growth Manager, Robotics & Automation Partners

FANUC America Corporation; Rochester Hills (MI); On-site; USD 110,000 - 190,000; Full time

Job summary

FANUC America Corporation seeks a seasoned Channel Manager to expand and manage the CRX distribution network in the United States. You will recruit and develop Distributors, ASIs, and Device Partners, while driving market share growth and ensuring partner performance aligns with sales and technical goals.

In this role you will set and monitor performance metrics, lead regular business reviews, and coordinate with Sales, Marketing, Engineering, and Product teams to accelerate market penetration.

Qualifications

• Bachelor’s degree in engineering, Business Administration or related field.
• Minimum 5 years of experience with customer interface or selling, preferably in a capital equipment environment.
• Experience designing and implementing scalable business processes or growth programs.
• Technical competency in automation applications from plant experience or formal education.
• Robotic application engineering and robot programming knowledge.

Responsibilities

• Expand FANUC's distribution network through recruitment, development, and retention of high-performing Distributors, ASIs, and Device Partners.
• Increase market share by identifying growth opportunities, expanding market coverage, and driving competitive displacement initiatives.
• Establish and manage partner performance metrics, scorecards, and growth objectives.
• Hold Distributors and Device Partners accountable for sales performance, opportunity generation, market development, technical capability, and customer engagement.
• Conduct regular business reviews including implementing improvement plans for underperforming partners.
• Drive execution of channel growth programs and ensure consistent adoption of FANUC strategies and standards.
• Support channel partners in developing opportunities, growing key accounts, and increasing CRX adoption.
• Collaborate with Sales, Marketing, Engineering, and Product teams to accelerate market penetration and channel effectiveness.
• Monitor competitive activity, industry trends, and market opportunities to support growth initiatives.

Skills

Channel management

Sales experience

Robotics programming

Automation knowledge

Education

Bachelor’s degree in engineering, Business Administration or related field

Master’s degree in engineering, Business Administration or related field

Job description

FANUC America Corporation seeks a seasoned Channel Manager to expand and manage the CRX distribution network in the United States. You will recruit and develop Distributors, ASIs, and Device Partners, while driving market share growth and ensuring partner performance aligns with sales and technical goals.

In this role you will set and monitor performance metrics, lead regular business reviews, and coordinate with Sales, Marketing, Engineering, and Product teams to accelerate market penetration.