Channel Growth Manager — Partner Enablement & Analytics

Alfa Laval; Richmond (VA); Hybrid; USD 95,000 - 115,000; Full time

Job summary

Alfa Laval in the United States is seeking a Channel Manager to execute our channel strategy across capital equipment and service sales. You will work with sales, marketing and service leadership to strengthen partner performance and drive growth.

This role blends relationship management, analytics and operational execution, requiring data-driven insights and cross-functional collaboration. Hybrid work from Richmond, VA preferred, with options in Houston, TX; Greenwood, IN; or Kenosha, WI.

Qualifications

• Bachelor's degree in Business, Marketing, Engineering, or a related field.
• Minimum of 3 years of experience in sales support, channel management, customer service, commercial operations, or a related field.
• Experience in channel management, partner development, or sales leadership is highly valued.
• Proficiency working with CRM systems, reporting tools, business analytics, and structured sales processes.
• Strong analytical skills with the ability to translate data into meaningful business insights.
• Excellent organization, prioritization, and follow-through skills with strong attention to detail.
• Effective communication and relationship-building skills with the ability to collaborate across functions and organizational levels.
• Commercial acumen and an understanding of channel sales models and partner ecosystems.
• A proactive mindset with a focus on continuous improvement, problem-solving, and delivering results.
• Ability to travel domestically up to 20% as business needs require.

Responsibilities

• Execute channel programs and initiatives that support business growth, partner success, and customer value.
• Maintain channel plans, partner agreements, and territory roadmaps to support short-term objectives and long-term strategic goals.
• Manage partner onboarding activities and coordinate ongoing communication to foster productive and collaborative relationships.
• Monitor, analyze, and report on channel performance metrics, providing actionable insights and recommendations.
• Support incentive programs, performance reviews, and other channel governance activities.
• Collaborate with sales teams to identify opportunities, improve channel effectiveness, and advance service sales initiatives.
• Drive partner enablement efforts through training, product updates, digital tools, and continuous improvement programs.
• Maintain accurate channel data, documentation, and CRM records to support effective decision-making and operational excellence.
• Assist in identifying, evaluating, and developing new channel partner opportunities.

Skills

Analytical skills

Organizational skills

Communication

Relationship-building

Commercial acumen

Problem-solving

Continuous improvement

Travel flexibility

Education

Bachelor's degree (Business/Marketing/Engineering or related)

Tools

CRM systems

Reporting tools

Sales analytics tools

Job description

Alfa Laval in the United States is seeking a Channel Manager to execute our channel strategy across capital equipment and service sales. You will work with sales, marketing and service leadership to strengthen partner performance and drive growth.

This role blends relationship management, analytics and operational execution, requiring data-driven insights and cross-functional collaboration. Hybrid work from Richmond, VA preferred, with options in Houston, TX; Greenwood, IN; or Kenosha, WI.