Channel Strategy & Partner Growth Lead

Alfa Laval; Houston (TX); Hybrid; USD 95,000 - 115,000; Full time

Job summary

Alfa Laval seeks a Channel Manager to execute the channel strategy across capital equipment and service sales, partnering with sales, marketing and service leadership to strengthen partner capabilities and drive sustainable growth.

This is a hybrid role with a preferred location in Richmond, VA, and candidates may also be based in Houston, TX; Greenwood, IN; or Kenosha, WI. Expect domestic travel up to 20% to support channel activities and initiatives.

Qualifications

• 3+ years in sales support, channel management or related field.
• Experience in channel management, partner development, or sales leadership.
• Proficiency with CRM systems, reporting tools, and analytics.
• Strong analytical skills with data-driven insights.
• Excellent organization and cross-functional collaboration.

Responsibilities

• Execute channel programs and initiatives that support growth and partner success.
• Maintain channel plans, partner agreements, and territory roadmaps.
• Manage partner onboarding and coordinate ongoing communications.
• Monitor and report channel performance metrics with actionable insights.
• Support incentive programs, performance reviews and governance.
• Collaborate with sales teams to identify opportunities and improve channels.
• Drive partner enablement through training, updates, tools, and improvement programs.
• Maintain accurate channel data and CRM records for decision-making.
• Identify and develop new channel partner opportunities.

Skills

CRM experience

Data analysis

Organizational skills

Communication

Travel readiness

Tools

CRM software

Reporting tools

Job description

Alfa Laval seeks a Channel Manager to execute the channel strategy across capital equipment and service sales, partnering with sales, marketing and service leadership to strengthen partner capabilities and drive sustainable growth.

This is a hybrid role with a preferred location in Richmond, VA, and candidates may also be based in Houston, TX; Greenwood, IN; or Kenosha, WI. Expect domestic travel up to 20% to support channel activities and initiatives.