Channel Growth Architect

AVANT; Chicago (IL); Hybrid; USD 110,000 - 160,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

Commuter Benefits

401K Match

Unlimited PTO

Generous Parental Leave

Job summary

AVANT is a leading IT decision-making platform and premier distributor for next-generation technologies. The Channel Marketing Manager will define GTM strategies, create impactful sales content, and lead content that reinforces AVANT’s industry leadership.

The role partners with sales, marketing, and analytics to drive growth and educate Trusted Advisors. The ideal candidate brings 7+ years in B2B marketing, a strong track record in complex sales cycles, and excellence in cross-functional

Qualifications

• 7+ years of experience in B2B marketing and go-to-market strategy.
• Proven experience supporting complex sales cycles and sales-driven organizations.
• Deep understanding of lifecycle & segmentation marketing and consultative selling motions.
• Strong ability to translate complex, technical offerings into clear, compelling materials.
• Exceptional communication, collaboration, and project management skills.

Responsibilities

• Define and oversee execution of B2B go-to-market strategies that support AVANT’s Trusted Advisor model, partner success, and revenue growth.
• Lead development and ongoing optimization of sales assets to educate and grow the Trusted Advisor community.
• Own brand campaigns that amplify AVANT’s value proposition to the channel and Trusted Advisors.
• Develop campaigns, content themes, narratives, and thought leadership to reinforce AVANT’s leadership.
• Collaborate across teams to align messaging, content, and distribution; track performance and optimize channels.

Skills

B2B marketing

Go-to-market strategy

Campaign development

Brand amplification

Communication

Collaboration

Project management

Education

Bachelor’s degree in Marketing or related field

Job description

AVANT is a leading IT decision-making platform and premier distributor for next-generation technologies. The Channel Marketing Manager will define GTM strategies, create impactful sales content, and lead content that reinforces AVANT’s industry leadership.

The role partners with sales, marketing, and analytics to drive growth and educate Trusted Advisors. The ideal candidate brings 7+ years in B2B marketing, a strong track record in complex sales cycles, and excellence in cross-functional