Channel & Ecosystem PMM: Partner Growth & Enablement

Vasion, Inc.; United States; Remote; USD 90,000 - 135,000; Full time

Benefits offered by this job

Gym access

Snacks & drinks

Arcade

Theater room

On-site perks

Job summary

Vasion is seeking a Product Marketing Manager, Channel & Ecosystem, to shape messaging for MSPs, VARs, and technology alliances, and expand into system integrators and a Vasion Marketplace. You will partner with product managers, partner marketing, and cross-functional teams to turn complex offerings into clear, differentiated stories, assets, and repeatable templates that scale.

This role owns go-to-market strategy, partner enablement, and launch processes, while building AI-enabled channel

Qualifications

• Bachelors in Marketing or Business; MBA is a plus.
• Three+ years in B2B marketing, product/partner/ecosystem focus.
• Proven record running joint go-to-market with tech partners and systems integrators.

Responsibilities

• Set the go-to-market strategy and messaging for partner channels (MSPs, VARs, ISVs).
• Build understanding of partnerships, personas, competitors, and market through research.
• Own the joint value proposition and narrative, aligned across companies.
• Own the standard launch process for priority partners and manage the calendar.
• Create partner enablement assets (co-branded content, briefs, decks, case studies).
• Coordinate joint announcements and amplify product launches through partners.
• Develop AI skills and shared systems for channel messaging and plays.
• Report on partner-sourced and partner-influenced pipeline with indicators.
• Maintain strong relationships across partner organizations and Vasion.
• Be the voice of the ecosystem and represent partner requirements internally.

Skills

B2B marketing

Go-to-market with partners

Storytelling

Analytical

Collaboration

Self-starter

Education

Bachelor's degree in Marketing/Business

MBA (plus)

Tools

Salesforce

Seismic

Pendo

Notion

MindMatrix

Job description

Vasion is seeking a Product Marketing Manager, Channel & Ecosystem, to shape messaging for MSPs, VARs, and technology alliances, and expand into system integrators and a Vasion Marketplace. You will partner with product managers, partner marketing, and cross-functional teams to turn complex offerings into clear, differentiated stories, assets, and repeatable templates that scale.

This role owns go-to-market strategy, partner enablement, and launch processes, while building AI-enabled channel