Campaign Strategy Lead - AI-Powered Growth & Demand

Morningstar; Chicago (IL); Hybrid; USD 95.000 - 140.000; Vollzeit

Benefits dieser Stelle

401k match

Stock ownership

Health benefits

Sabbatical

Parental leave

Mentorship

Zusammenfassung

Morningstar is seeking a Sr. Manager, Campaign Strategy in Chicago to lead outbound demand generation and campaign execution across Demand Generation, Events, and Customer Marketing.

You will translate business goals into scalable programs, coach a high-performing team, and partner with Marketing Operations and Analytics to optimize performance. The role requires leading cross-functional efforts, leveraging AI and automation, and aligning with sales to accelerate pipeline growth and customer

Qualifikationen

• 7+ years of experience in B2B SaaS marketing with expertise in demand generation, campaign strategy, marketing operations, performance marketing, or related disciplines.
• Proven success designing and executing integrated demand generation programs that drive measurable pipeline growth and revenue impact.
• Strong understanding of sales and marketing alignment, including outbound prospecting and ABM motions.
• Demonstrated experience leading and developing marketing teams with coaching and collaboration.
• Advanced experience leveraging AI and automation in modern marketing organizations.

Aufgaben

• Own outbound sales play strategy and execution with Sales and Product Marketing to develop scalable motions and pipeline programs.
• Drive demand generation strategy optimization using funnel analytics and performance insights.
• Lead, coach, and develop a high-performing marketing team with mentorship and accountability.
• Represent marketing priorities to Marketing Operations, lead routing, and campaign infrastructure teams.
• Coordinate across Demand Gen, Campaign Execution, and Operations for aligned plans and measurable outcomes.
• Establish scalable, repeatable processes to improve efficiency and collaboration.
• Champion AI-driven marketing practices and automation across the ecosystem.

Kenntnisse

Demand generation

Campaign strategy

Marketing operations

Performance marketing

Cross-functional collaboration

Executive communication

Project management

AI in marketing

Ausbildung

Bachelor's degree

Jobbeschreibung

Morningstar is seeking a Sr. Manager, Campaign Strategy in Chicago to lead outbound demand generation and campaign execution across Demand Generation, Events, and Customer Marketing.

You will translate business goals into scalable programs, coach a high-performing team, and partner with Marketing Operations and Analytics to optimize performance. The role requires leading cross-functional efforts, leveraging AI and automation, and aligning with sales to accelerate pipeline growth and customer