Business Expansion Manager

Brightery; New York (NY); On-site; USD 90,000 - 150,000; Full time

Job summary

Brightery is seeking a Business Expansion Manager to turn new-market opportunities into practical branch launch plans in New York. You will work with leadership and central delivery teams to evaluate demand, establish a local commercial presence and create a measurable route to sustainable growth.

The role requires strong research, financial planning and the ability to coordinate with legal, finance and administrative partners.

Qualifications

• Experience in opening markets or expanding B2B professional services or technology businesses.
• Strong financial planning and business-case development skills.
• Excellent written and verbal English; willingness to work with advisers.

Responsibilities

• Evaluate target cities and countries for market entry.
• Build market-entry plans, budgets and timelines.
• Coordinate with legal, finance and admin partners on local setup.
• Identify local partners, networks and prospective customers.
• Support early recruitment and handover to local leadership.
• Develop launch KPIs and report progress to leadership.
• Align the new branch with Brightery services and sales processes.

Skills

Market expansion

Cross-functional leadership

Financial planning

Executive communication

Stakeholder management

Job description

Lead market entry and coordinate the launch of new Brightery branches, from opportunity assessment to an operational local team.

Location: New York Full time On-site Openings: 1

Brightery is seeking a Business Expansion Manager to turn new-market opportunities into practical branch launch plans. You will work with leadership and central delivery teams to evaluate demand, establish a local commercial presence and create a measurable route to sustainable growth.

What you will do

• Evaluate target cities and countries, competitor activity, customer segments and business demand.
• Build market-entry plans, budgets, timelines, launch milestones and operating assumptions.
• Coordinate with approved legal, finance and administrative partners on local setup requirements.
• Identify local partners, referral networks, prospective customers and strategic alliances.
• Support early recruitment, onboarding and handover to permanent branch leadership.
• Develop launch KPIs and report progress, risks, opportunities and next steps to leadership.
• Align the new branch with Brightery services, positioning, quality standards and sales processes.

What you bring

• Experience opening markets, launching offices or expanding B2B professional-services or technology businesses.
• Strong commercial research, financial planning and business-case development skills.
• Ability to manage cross-functional projects and external service providers.
• Comfort with executive presentations, negotiations and stakeholder management.
• Understanding of local business regulations and willingness to work with qualified advisers.
• Strong written and verbal communication in English; additional local-market languages are an advantage.