Business Development Specialist

Nexstar Media Group Inc.; Lubbock (TX); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Health & wellness opportunities

401K

Family & parenting vacation & time off

Paid Holidays

Job summary

Nexstar Media Group, Inc. is seeking a Business Development Specialist in Lubbock, TX to drive advertising revenue by forging relationships with new clients and presenting targeted solutions across broadcast and digital media.

You will design campaigns across TV, digital, and OTT platforms, educate clients on advertising options, and work to meet revenue goals while delivering outstanding service.

Qualifications

• Bachelor’s degree in marketing, advertising, mass communications, or related field or equivalent experience.
• Minimum of one year’s experience in sales, preferably in the media.
• Elevated level of professionalism with strong follow through and time management.
• Excellent written and verbal communication skills; goal oriented.
• Ability to work in a fast paced team environment or independently.
• Valid driver’s license with a reliable vehicle.
• Proficient in Microsoft Office and general office equipment.

Responsibilities

• Establishes credible relationships with the local business community.
• Makes sales calls on prospective clients and develops new accounts.
• Educates clients on advertising solutions to promote products or services.
• Builds marketing campaigns using broadcast TV, SEO, SEM, Display, Social, and OTT.
• Delivers customized proposals and ads based on client needs and goals.
• Strives to meet and exceed personal and team revenue targets.
• Provides excellent customer service to existing accounts.

Skills

Communication

Time management

Organizational skills

Goal driven

Sales experience

Education

Bachelor’s degree in marketing/advertising/mass communications or related field

Tools

Microsoft Office Suite

Job description

Join KLBK-TV, KAMC TV, Everythinglubbock.com along with Nexstar Digital Services in the dynamic market of Lubbock! We’re seeking a talented salesperson who is energetic, enthusiastic, and goal driven with a competitive mindset and a passion for media and marketing to join our team as a Business Development Specialist. If you love meeting new people and have a desire to help businesses grow, we would like to talk to you! With the power of broadcast television, streaming platforms, and a full suite of digital products, we help businesses expand their footprint every day. We are here to help launch your career, cultivate your talents, and provide constant growth and development. As the Business Development Specialist, you will do meaningful work with opportunities for promotion all while working in a fun environment with colleagues that are just as impressive as you! You will generate advertising revenue by establishing relationships with new prospects and presenting targeted advertising solutions on both broadcast and digital mediums. This is an opportunity to make an impact on our business community and be rewarded accordingly.

Responsibilities

• Establishes credible relationships with our local business community.
• Makes sales calls on prospective clients and building relationships to develop new accounts.
• Educates clients on how specific advertising solutions will help promote their products or services in the most effective way possible.
• Builds marketing campaigns for clients using multiple tactics, including but not limited to broadcast TV, SEO, SEM, Display, Social, CTV and OTT Presents client solutions by building rapport and delivering results through our TV and digital platforms.
• Uses creativity to design and deliver customized advertising proposals and presentations, as well as ideas for commercials & digital ads based on the client’s needs and sales goals.
• Implements strategies to meet and exceed personal and team revenue goals.
• Provides excellent customer service to existing accounts.

Requirements

• Bachelor’s degree in marketing, advertising, mass communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum of one year’s experience in sales, preferable in the media field.
• Elevated level of professionalism.
• Outstanding follow through, time management, organizational skills, and attention to detail.
• Excellent written and verbal communication skills.
• Goal driven.
• Ability to work in a fast-paced team environment as well as independently.
• Desire and willingness to continuously learn.
• Valid driver’s license with an acceptable driving record and dependable vehicle.
• Proficient in Microsoft Office Suite as well as with computers, telephones, copiers, scanners and other office equipment.

Benefits

• Medical, dental, and vision insurance
• Health & wellness opportunities
• 401K
• Family & parenting vacation & time off
• Paid Holidays

Nexstar Media Group, Inc. (NASDAQ: NXST) is a leading diversified media company that produces and distributes engaging local and national news, sports and entertainment content across its television and digital platforms, including more than 310,000 hours of programming produced annually by its business units. Nexstar owns America’s largest local television broadcasting group comprised of top network affiliates, with 200 owned or partner stations in 116 U.S. markets reaching 220 million people. Nexstar’s national television properties include The CW, America’s fifth major broadcast network, NewsNation, our national news network providing “News for All America,” popular entertainment multicast networks Antenna TV and Rewind TV, and a 31.3% ownership stake in TV Food Network. The Company’s portfolio of digital assets, including its local TV station websites, The Hill and NewsNationNow.com, are collectively a Top 10 U.S. digital news and information property. For more information, please visit nexstar.tv.

EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.