Business Development Representative – BDR

Jobtailor

Tampa (FL)

On-site

USD 55,000 - 85,000

Full time

14 days+

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Job summary

Jobtailor is seeking an energetic SDR/BDR to drive multi-channel outbound campaigns targeting insurance carriers, MGAs, brokers, TPAs, and technology buyers in the US market. You will identify whitespace accounts, test messaging, and create scalable sequences to engage prospects at early and mid-stages.

You will partner with account executives to re-engage dormant leads, analyze funnel performance, and help shape quarterly plans with data-driven insights.

Qualifications

1+ years in SDR/BDR roles at B2B SaaS companies
1+ year in a self-directed or founding BDR environment
Proven full-funnel thinking, including re-engagement campaigns, stalled-deal work, or pipeline health ownership
Experience with $50K+ ACV enterprise or mid-market sales cycles
Startup experience required
Insurance industry experience is a major plus
Proficiency with Salesforce or HubSpot, ZoomInfo, sequencing tools, and LinkedIn Sales Navigator
Understanding of marketing automation, sales-marketing workflows, and lead scoring
Ability to make approximately 100 cold calls per day and navigate gatekeepers at large insurance companies
Ability to build funnel reports, identify conversion issues, and diagnose pipeline problems
Exceptional written communication for cold outreach and re-engagement
Extreme self-direction, accountability, experimentation, and comfort with ambiguity

Responsibilities

Build and execute multi-channel outbound campaigns targeting insurance carriers, MGAs, brokers, TPAs, and technology buyers
Identify whitespace accounts without partner introductions or inbound interest
Test messaging, value propositions, and entry points for insurance buyer personas
Create scalable outbound sequences, templates, and cadences
Re-engage dormant leads, including 6–12 month-old prospects
Partner with account executives to multi-thread stalled deals
Nurture early-stage interest and build drip campaigns
Analyze funnel bottlenecks, improve conversion rates, and optimize funnel velocity
Research and prioritize target accounts based on fit, timing signals, and strategic value
Map complex insurance buying committees across IT, Operations, Underwriting, and C-suite
Conduct discovery conversations to understand technology stacks, pain points, and transformation priorities
Identify patterns among companies, personas, and triggers that produce strong opportunities
Collaborate with mid-market Sales, Partners, and Marketing teams
Document successful funnel-stage practices and run outreach experiments
Build scoring models to prioritize opportunities
Contribute data-driven recommendations to quarterly planning

Skills

Full-funnel thinking

Cold calling

Self-direction

Accountability

Exceptional written communication

Insurance industry knowledge

Gatekeeper navigation

Tools

Salesforce

HubSpot

ZoomInfo

LinkedIn Sales Navigator

Sequencing tools

Job description

Build and execute multi-channel outbound campaigns targeting insurance carriers, MGAs, brokers, TPAs, and technology buyers
Identify whitespace accounts without partner introductions or inbound interest
Test messaging, value propositions, and entry points for insurance buyer personas
Create scalable outbound sequences, templates, and cadences
Re-engage dormant leads, including 6–12 month-old prospects
Partner with account executives to multi-thread stalled deals
Nurture early-stage interest and build drip campaigns
Analyze funnel bottlenecks, improve conversion rates, and optimize funnel velocity
Research and prioritize target accounts based on fit, timing signals, and strategic value
Map complex insurance buying committees across IT, Operations, Underwriting, and C-suite
Conduct discovery conversations to understand technology stacks, pain points, and transformation priorities
Identify patterns among companies, personas, and triggers that produce strong opportunities
Collaborate with mid-market Sales, Partners, and Marketing teams
Document successful funnel-stage practices and run outreach experiments
Build scoring models to prioritize opportunities
Contribute data-driven recommendations to quarterly planning

Requirements

1+ years in SDR/BDR roles at B2B SaaS companies
1+ year in a self-directed or founding BDR environment
Proven full-funnel thinking, including re-engagement campaigns, stalled-deal work, or pipeline health ownership
Experience with $50K+ ACV enterprise or mid-market sales cycles
Startup experience required
Insurance industry experience is a major plus
Proficiency with Salesforce or HubSpot, ZoomInfo, sequencing tools, and LinkedIn Sales Navigator
Understanding of marketing automation, sales-marketing workflows, and lead scoring
Ability to make approximately 100 cold calls per day and navigate gatekeepers at large insurance companies
Ability to build funnel reports, identify conversion issues, and diagnose pipeline problems
Exceptional written communication for cold outreach and re-engagement
Extreme self-direction, accountability, experimentation, and comfort with ambiguity

Core Competencies

Demonstrates expertise in building and executing multi-channel outbound campaigns targeting insurance buyers, with a strong focus on analyzing funnel performance and optimizing conversion rates. Proficient in utilizing Salesforce, HubSpot, and other sales tools to drive engagement and nurture leads effectively.

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