Business Development Representative

Highlands; Salt Lake City (UT); On-site; USD 23,000 - 78,000; Full time

Job summary

An established industry player is seeking a motivated Business Development Representative to drive sales through collaboration with distributor sales teams. This role involves conducting product demonstrations, managing client relationships, and implementing marketing campaigns to generate demand. The ideal candidate will have a strong understanding of B2B sales channels and excellent communication skills. Join a dynamic team that values people first and is focused on delivering results while empowering brands to thrive in a competitive market. This is a fantastic opportunity for someone looking to make an impact in a fast-paced environment.

Qualifications

• 2+ years of B2B outside sales experience required.
• Proven track record of meeting and exceeding sales goals.

Responsibilities

• Drive sales through collaboration with distributor sales teams.
• Implement client-focused sales and marketing campaigns.

Skills

B2B Sales Channels

Sales Reporting

Interpersonal Communication

Negotiation Skills

Microsoft Office

CRM Software

Problem Solving

Networking Skills

Education

High School Diploma

Bachelor's Degree in Business or Marketing

Tools

Tableau

CRM Software

Job description

Business Development Representative/ Sales Representative

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Job Description

Sell through distribution by actively supporting Highlands’ clients through collaboration with wholesale & distributor sales teams on targeted account & end-user opportunities to drive sales for Highlands and its Clients.

• Drive sales through distribution by collaborating with distributor sales teams to support Highlands’ clients on targeted end-user opportunities.
• Partner with wholesale sales teams to promote product placement and actively support Highlands’ clients. Serve as a key resource for product knowledge, training, and sales support to strengthen distributor relationships and expand market reach.
• Lead the end-user sales process by conducting product demonstrations, ensuring compliance with item specifications, and supporting aligned wholesale & distributor partnerships.
• Provide sales tools, demonstration videos, and samples to enhance engagement and drive competitive conversions through cross-referencing.
• Implement client-focused sales and marketing campaigns to generate demand.
• Identify and record activities and opportunities for each client in the CRM reporting tool to track progress and ensure follow-up.
• Gather and communicate relevant marketing research on behalf of clients and actively participate in client surveys to support their marketing initiatives.
• Utilize Tableau sales reporting analytics to effectively manage and optimize the assigned territory.
• Attend client training sessions to gain a thorough understanding of product features and benefits, ensuring the ability to effectively address customer needs.
• Contribute to special projects as requested by Highlands or client leadership.
  
  

Job Description

Sell through distribution by actively supporting Highlands’ clients through collaboration with wholesale & distributor sales teams on targeted account & end-user opportunities to drive sales for Highlands and its Clients.

• Drive sales through distribution by collaborating with distributor sales teams to support Highlands’ clients on targeted end-user opportunities.
• Partner with wholesale sales teams to promote product placement and actively support Highlands’ clients. Serve as a key resource for product knowledge, training, and sales support to strengthen distributor relationships and expand market reach.
• Lead the end-user sales process by conducting product demonstrations, ensuring compliance with item specifications, and supporting aligned wholesale & distributor partnerships.
• Provide sales tools, demonstration videos, and samples to enhance engagement and drive competitive conversions through cross-referencing.
• Implement client-focused sales and marketing campaigns to generate demand.
• Identify and record activities and opportunities for each client in the CRM reporting tool to track progress and ensure follow-up.
• Gather and communicate relevant marketing research on behalf of clients and actively participate in client surveys to support their marketing initiatives.
• Utilize Tableau sales reporting analytics to effectively manage and optimize the assigned territory.
• Attend client training sessions to gain a thorough understanding of product features and benefits, ensuring the ability to effectively address customer needs.
• Contribute to special projects as requested by Highlands or client leadership.
  
  

Skills & Capabilities

• Strong understanding of B2B sales channels and how they operate is essential.
• Ability to consistently report sales activities and opportunities in a timely and accurate manner.
• Proven track record of achieving measurable sales goals and taking ownership of outcomes by proactively managing opportunities to ensure timely closure (either closed-won or closed-lost).
• Excellent interpersonal communication, presentation, negotiation, and closing skills, with the ability to manage effectively via remote tools or in-person interactions.
• Strong business acumen and the confidence to engage and communicate with key decision-makers.
• Self-motivated, with the ability to independently initiate and achieve sales goals.
• Energetic, positive attitude, and a strong work ethic with the drive of a self-starter.
• Ability to collaborate with designated sales teams while also excelling as an individual contributor.
• Willing and able to travel for distributor or end-user meetings as necessary for client purposes.
• Actively participate in client training sessions to deepen product knowledge and support client needs.
• Capable of managing sample inventory, with the physical ability to lift up to 30 pounds.
• Ability to effectively solve problems
• Effective utilization of internal and external resources
• Excellent organizational and time-management skills
• Strong new business networking and prospecting skills
• Positive and energetic with excellent listening skills and strong writing skills
• Ability to build rapport with clients
• Proficiency in Microsoft Office (Excel, PowerPoint, Outlook, SharePoint) and CRM software
  
  

Values

• People First: Empowering brands, their customers, and our employees to maximize their potential.
• Problem Solvers: navigating across industries, categories, and countries to grow commerce.
• Knowledge Sharing: Encouraging a culture of inclusion, collaboration, and partnership.
• Results Focused: continuously measuring and delivering our very best.
  
  

Experience

• 2+ years’ experience in business to business (B2B) outside sales or equivalent
• Established track record of meeting and exceeding goals
• High school diploma required; bachelor’s degree in business, marketing, or a related field is favorable
• Must live in Salt Lake City Territory
  
  

Company Description

Highlands is an international sales, marketing and e-commerce agency. It provides a range of services to empower brands to thrive in today’s interconnected world of commerce. Whether it’s a B2B sales strategy, pure-play e-commerce or a hybrid approach, Highlands has the expertise and knowledge to drive revenue growth.

Highlands is an international sales, marketing and e-commerce agency. It provides a range of services to empower brands to thrive in today’s interconnected world of commerce. Whether it’s a B2B sales strategy, pure-play e-commerce or a hybrid approach, Highlands has the expertise and knowledge to drive revenue growth.

Seniority level

• Seniority level

  Entry level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Advertising Services

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