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ALC Health Care Services is seeking a field-based marketing and business development professional to establish marketing initiatives and build referral source relationships. You will respond to requests, negotiate contracts with third-party payers, and coordinate with clinical staff to ensure consistent messaging.
The role requires at least an associate degree, one year of home health or hospice sales experience, and strong negotiation, communications, and organizational skills.
Establishes and maintains relationships with customers and referral sources. Responds to requests and concerns; negotiates contracts with third party payers, government agencies and other entities requesting services.
1. Establishes and implements marketing initiatives.
2. Establishes and maintains mutually beneficial working relationships with current and potential referral sources.
3. Participates with management team in strategic planning activities, identifying opportunities to improve services and better meet customer needs.
4. Utilizes CRM to maintain comprehensive knowledge of the agency’s markets, key referral sources, and position in the market related to competitors.
5. Develops and maintains information on available community resources and assists customers and staff in accessing services or information.
6. Participates in annual agency evaluation in areas of marketing, program development, growth, and expectations.
7. Prepares reports of marketing activities and effectiveness
8. Works collaboratively with clinical staff to assure consistent message to the customers and the community.
9. Other activities as directed.
Work Location: On the road