Business Development

Amber Home Health Care

Southfield (MI)

On-site

USD 50,000 - 75,000

Full time

14 days+

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Benefits offered by this job

401(k)
Bonus based on performance
Dental insurance
Health insurance
Paid time off
Vision insurance

Job summary

A healthcare organization in Southfield, Michigan, is seeking a professional for a role that focuses on sales and marketing within home health services. The ideal candidate will have strong relationship-building skills to maintain connections with referral sources, such as physicians and senior living communities. Responsibilities include developing sales strategies, conducting market analysis, and representing the agency at community events. A bachelor's degree in marketing or a related field is required, along with excellent communication and organizational skills.

Qualifications

  • Proven experience in sales and marketing, preferably in home health or healthcare.
  • Excellent verbal and written communication and interpersonal skills for building rapport with diverse stakeholders.
  • Strong organizational and time management skills to manage a schedule of visits and meet deadlines.
  • Proficiency with MS Office, scheduling programs, and client/referral databases.
  • Familiarity with home health services, patient needs, and industry regulations is beneficial.
  • A bachelor's degree in marketing, communications, or a related field is often required.
  • A results-oriented mindset and an empathetic attitude toward patient care are valuable assets.

Responsibilities

  • Establish and maintain strong relationships with referral sources like physicians and hospitals.
  • Develop and implement sales strategies and conduct sales calls to meet census goals.
  • Conduct market analysis to understand local landscape and identify opportunities.
  • Assist with initial intake and evaluation of potential clients and coordinate services.
  • Represent the agency at community events and health fairs to promote services.
  • Track marketing activities and maintain databases of contacts and referral sources.

Skills

Sales and marketing experience
Communication skills
Organizational skills
Computer proficiency
Healthcare knowledge
Results-oriented mindset
Empathy

Education

Bachelor's degree in marketing, communications, or a related field

Tools

MS Office
scheduling programs
client/referral databases

Job description

Benefits:
  • 401(k)
  • Bonus based on performance
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance
Key responsibilities
  • Relationship building: Establish and maintain strong relationships with referral sources, including physicians, discharge planners, hospitals, and senior living communities.
  • Sales and strategy: Develop and implement sales strategies, set goals, and conduct sales calls to meet census goals.
  • Market analysis: Conduct market analysis to understand the local landscape, identify opportunities, and stay informed about industry trends and competitor activities.
  • Patient coordination: Assist with the initial intake and evaluation of potential clients and help coordinate services to ensure a smooth transition.
Outreach and promotion:

Represent the agency at community events, health fairs, and other outreach activities to promote services.

Reporting and data management:

Track marketing activities, maintain databases of contacts and referral sources, and complete required reports and documentation.

Required skills and qualifications
  • Sales and marketing experience: Proven experience in sales and marketing, preferably in home health or healthcare.
  • Communication skills: Excellent verbal and written communication and interpersonal skills for building rapport with diverse stakeholders.
  • Organizational skills: Strong organizational and time management skills to manage a schedule of visits and meet deadlines.
  • Computer proficiency: Proficiency with MS Office, scheduling programs, and client/referral databases.
  • Healthcare knowledge: Familiarity with home health services, patient needs, and industry regulations is beneficial.
  • Education: A bachelor's degree in marketing, communications, or a related field is often required.
  • Attributes: A results-oriented mindset and an empathetic attitude toward patient care are valuable assets.
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