Brand Marketing Programs Lead: Growth & Execution

Plaid; New York (NY); On-site; USD 152,000 - 190,000; Full time

Benefits offered by this job

Equity

Commission

Health benefits

401(k)

Job summary

Plaid is seeking a Marketing Operations professional to scale campaign programs. The role focuses on planning, execution, and optimization of multi‑stakeholder initiatives to drive high‑quality pipeline and efficiency.

You will coordinate across teams, lead meetings, manage risks, and prioritize work on the critical path. A detail‑oriented, collaborative problem solver who thrives in fast‑paced environments will excel.

Qualifications

• Experience working on a marketing or design team, with a proven track record of supporting and executing complex, multi‑stakeholder brand or marketing initiatives from kickoff to launch.
• Impeccable attention to detail, ensuring high‑quality execution and consistency across all aspects of campaign delivery.
• Exceptional multitasking abilities, with a demonstrated capacity to manage and prioritize multiple marketing campaigns simultaneously.
• Excellent interpersonal skills, with the ability to influence, motivate, and build relationships with cross‑functional stakeholders at all levels.

Responsibilities

• Campaign Planning and Execution: Manage the end-to-end planning and execution of marketing campaigns, ensuring they are well‑resourced, delivered on time, and within budget.
• Cross‑Functional Communication and Coordination: Drive ongoing communication and coordination across teams, ensuring alignment and smooth information exchange throughout the lifecycle of each campaign.
• Meeting Facilitation: Lead efficient meetings to facilitate collaboration, ensure alignment, and keep teams focused on key deliverables and objectives.
• Risk Management and Problem Solving: Proactively identify and communicate potential risks in projects and programs, providing context, impact analysis, and actionable recommendations for mitigation
• Prioritization and Critical Path Management: Prioritize tasks and initiatives with a laser focus on critical path activities to ensure timely progress and successful outcomes.
• Change Management and Contingency Planning: Anticipate changes, prepare contingency plans, and maintain momentum on projects to ensure continuous progress and successful delivery.

Skills

Campaign management

Cross-functional collaboration

Attention to detail

Multitasking

Interpersonal skills

Adaptability

Problem solving

Continuous improvement

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Plaid is seeking a Marketing Operations professional to scale campaign programs. The role focuses on planning, execution, and optimization of multi‑stakeholder initiatives to drive high‑quality pipeline and efficiency.

You will coordinate across teams, lead meetings, manage risks, and prioritize work on the critical path. A detail‑oriented, collaborative problem solver who thrives in fast‑paced environments will excel.