Brand Marketing Programs Lead

Plaid; Seattle (WA); On-site; USD 152,000 - 190,000; Full time

Job summary

Plaid, a leading fintech company, is seeking a Marketing Operations professional to optimize campaigns and scale marketing performance. You will drive end-to-end campaign planning, coordinate across teams, and lead efficient meetings to keep initiatives on track.

You’ll partner with multiple stakeholders to identify risks, prioritize work on the critical path, and implement change management as we aim to improve processes and outcomes.

Qualifications

• Bachelor’s Degree in Marketing, Business, or a related field (or equivalent experience).
• Experience working on a marketing or design team, with a proven track record of supporting and executing complex, multi-stakeholder brand or marketing initiatives from kickoff to launch.
• Impeccable attention to detail, ensuring high-quality execution and consistency across all aspects of campaign delivery.
• Exceptional multitasking abilities, with a demonstrated capacity to manage and prioritize multiple marketing campaigns simultaneously.
• Excellent interpersonal skills, with the ability to influence, motivate, and build relationships with cross-functional stakeholders at all levels.
• Comfortable with change and ambiguity, adapting quickly and proactively in fast-paced, evolving environments.
• Curious and solution-oriented, with a continuous drive to learn, solve problems, and improve processes.
• Commitment to improvement, consistently seeking opportunities to make things better and enhance team and campaign performance.

Responsibilities

• Manage end-to-end planning and execution of marketing campaigns.
• Drive ongoing cross-team communication and coordination.
• Lead efficient meetings to facilitate collaboration and alignment.
• Proactively identify risks and provide actionable mitigation recommendations.
• Prioritize tasks to focus on critical path activities for timely progress.
• Anticipate changes and prepare contingency plans to maintain momentum.

Skills

Campaign planning

Cross-functional communication

Meeting facilitation

Risk management

Prioritization

Change management

Adaptability

Problem solving

Education

Bachelor’s degree in Marketing or related field

Job description

Plaid, a leading fintech company, is seeking a Marketing Operations professional to optimize campaigns and scale marketing performance. You will drive end-to-end campaign planning, coordinate across teams, and lead efficient meetings to keep initiatives on track.

You’ll partner with multiple stakeholders to identify risks, prioritize work on the critical path, and implement change management as we aim to improve processes and outcomes.