Brand Marketing Leader: Strategy, Campaigns & Growth

SiriusXM; New York (NY); Sur place; USD 147 000 - 203 000; Plein temps

Résumé du poste

SiriusXM is seeking a Senior Director of Brand Marketing to shape the brand strategy and drive growth across all touchpoints. You will lead a high-performance Brand Marketing organization and align cross-functional teams with long-range priorities.

You will own brand governance, creative campaigns, and measurement frameworks, partnering with executives to set strategy, budgets, and investments for multi-year impact.

Qualifications

• Bachelor’s degree in marketing or related field.
• 12+ years of experience with 6+ years in management.
• Proven leadership and people-management experience.
• Strong communication and strategic thinking.
• Expertise in brand governance and cross-functional collaboration.

Responsabilités

• Evolve SiriusXM brand identity, messaging across touchpoints.
• Oversee multi-channel brand campaigns and media planning.
• Lead Brand Marketing organization and develop managers.
• Collaborate with programming, events, and business teams.
• Establish KPIs for brand health and translate data into insights.

Connaissances

Brand Strategy

Leadership

Analytics

Cross-functional collaboration

Formation

Bachelor’s degree in marketing or related field

Outils

Tableau

Adobe Analytics

Google Analytics

MS Office

Description du poste

SiriusXM is seeking a Senior Director of Brand Marketing to shape the brand strategy and drive growth across all touchpoints. You will lead a high-performance Brand Marketing organization and align cross-functional teams with long-range priorities.

You will own brand governance, creative campaigns, and measurement frameworks, partnering with executives to set strategy, budgets, and investments for multi-year impact.