Group VP, Brand Strategy & Integrated Marketing

SiriusXM Radio, Inc.; New York (NY); Vor Ort; USD 229.000 - 300.000; Vollzeit

Zusammenfassung

SiriusXM Radio, Inc. is seeking a Group Vice President, Consumer Marketing to drive relevance and demand. You will lead brand strategy, creative expression, and integrated marketing initiatives across channels, partnerships and live experiences.

The role requires deep consumer marketing expertise, cultural fluency, and the ability to translate strategy into compelling campaigns that scale with talent and content moments.

Qualifikationen

• 18+ years of experience in consumer marketing leadership.
• 9–12+ years of management experience guiding senior teams.
• Proven ability to translate content and events into integrated marketing.
• Deep digital fluency across social, digital and emerging channels.
• Exceptional communication, storytelling and influencing skills.

Aufgaben

• Define and steward SiriusXM's brand positioning and long-term direction.
• Lead creative strategy across marketing, setting a high bar for ideas.
• Develop integrated marketing opportunities spanning content, talent and live events.
• Turn unique content and moments into compelling consumer propositions.
• Oversee media strategy, channel priorities and measurement.
• Collaborate with strategy, engagement, product and programming teams.

Kenntnisse

18+ years experience

9-12 years management

Digital fluency

Integrated marketing

Strong communication

Brand strategy

Media strategy

Jobbeschreibung

SiriusXM Radio, Inc. is seeking a Group Vice President, Consumer Marketing to drive relevance and demand. You will lead brand strategy, creative expression, and integrated marketing initiatives across channels, partnerships and live experiences.

The role requires deep consumer marketing expertise, cultural fluency, and the ability to translate strategy into compelling campaigns that scale with talent and content moments.