Brand Marketing Leader - B2B SaaS

CoStar Group, Inc.; Atlanta (GA); On-site; USD 130,000 - 190,000; Full time

Benefits offered by this job

Comprehensive healthcare coverage

401(K) retirement plan with matching

Employee stock purchase plan

Paid time off

Tuition reimbursement

On-site fitness center

Job summary

CoStar Group in Atlanta seeks a marketing leader to shape brand, PR, social media, content and events. You will define core messaging, build brand visibility, lead thought leadership and manage content that drives growth.

The role requires 8+ years in brand/content marketing, strong leadership, writing and PR agency experience; full-time in the office in Atlanta. You will partner with senior leadership to align cross-functional teams, supervise a marketing events resource, and oversee a broad

Qualifications

• 8+ years of brand or content marketing experience.
• Proven ability to lead internal teams and/or external agency partners.
• Experience working with a PR agency and improving website engagement.

Responsibilities

• Define and refine the company’s brand messaging and value proposition.
• Lead brand, PR, and event strategy aligned with business goals.
• Oversee content creation across emails, blogs, whitepapers, and videos.
• Manage social media strategy and organic growth, monitor performance.
• Mentor Marketing Events resource and manage onsite events budgets.
• Collaborate with Sales, Product, and executives to align content with needs.

Skills

Brand marketing

Content marketing

Leadership

Writing skills

PR management

SEO analytics

Education

Bachelor’s degree

Marketing or communications

Tools

HubSpot

Job description

CoStar Group in Atlanta seeks a marketing leader to shape brand, PR, social media, content and events. You will define core messaging, build brand visibility, lead thought leadership and manage content that drives growth.

The role requires 8+ years in brand/content marketing, strong leadership, writing and PR agency experience; full-time in the office in Atlanta. You will partner with senior leadership to align cross-functional teams, supervise a marketing events resource, and oversee a broad