Brand & Marketing Design Lead for Executives

PeoplesBank; Massachusetts; On-site; USD 89,000 - 109,000; Full time

Job summary

PeoplesBank is seeking a Marketing Design Manager to lead the organization's creative resource and brand stewardship. You will develop and oversee visual collateral across print, digital, and social channels, ensuring consistent quality and branding.

The role emphasizes collaboration with executives, business development, and agencies to craft compelling visuals that support growth, engagement, and brand awareness in a dynamic market.

Qualifications

• Bachelor's degree in graphic design or related field.
• 5+ years in graphic design or marketing communications.
• Experience across print and digital marketing channels.
• Experience with brand standards and maintaining consistency.
• Financial services or banking experience preferred.
• Experience with marketing automation, CRM, and analytics platforms.
• Experience managing external agencies and vendors.

Responsibilities

• Develop high-quality visual designs across print and digital channels.
• Create brochures, ads, direct mail, signage, and event materials.
• Design digital assets for websites, emails, social media, and online ads.
• Maintain and evolve brand identity standards.
• Review and approve materials from agencies and internal teams.
• Design executive presentations and strategic communications.
• Support website updates and digital marketing campaigns.
• Coordinate with external partners and vendors.
• Stay current on design trends and best practices.

Skills

Graphic design

Brand management

Creative development

Digital marketing

Presentation design

Photography

Video content

Education

Bachelor's Degree in Graphic Design

Tools

Adobe Creative Cloud

InDesign

Illustrator

Photoshop

PowerPoint

WordPress

HTML/CSS basics

Figma

Job description

PeoplesBank is seeking a Marketing Design Manager to lead the organization's creative resource and brand stewardship. You will develop and oversee visual collateral across print, digital, and social channels, ensuring consistent quality and branding.

The role emphasizes collaboration with executives, business development, and agencies to craft compelling visuals that support growth, engagement, and brand awareness in a dynamic market.