Brand Marketing Associate — Game Launch & Growth

Aspyr Media; Austin (TX); On-site; USD 45,000 - 65,000; Full time

Job summary

Aspyr Media is seeking an Associate 1 Brand Manager in Austin to support go-to-market marketing campaigns for game launches. You will assist with product positioning, competitive research, asset reviews, and budget administration while collaborating with internal teams and external partners to ensure high-quality launch activities.

Ideal candidates have a 0–2 year background in marketing or brand strategy and a strong interest in consumer marketing, digital media, and gaming trends.

Qualifications

• Bachelor's degree in a related field.
• 0–2 years of experience in marketing, product management, or brand strategy.
• Active interest in consumer marketing and digital media execution.

Responsibilities

• Assist with coordinating day-to-day brand activities and marketing strategies for game launches.
• Support product positioning and audience research with competitor insights and analytics.
• Coordinate production of marketing assets (key art, trailers, digital content) and track deliverables.
• Help track and manage brand budgets, process purchase orders, and maintain spend records.
• Prepare materials for external stakeholders, including brand updates and asset submission packages.
• Assist with tracking game development progress and update action plans accordingly.

Skills

Brand management

Marketing coordination

Campaign execution

Cross-functional collaboration

Communication

Education

Bachelor's degree in a related field

Job description

Aspyr Media is seeking an Associate 1 Brand Manager in Austin to support go-to-market marketing campaigns for game launches. You will assist with product positioning, competitive research, asset reviews, and budget administration while collaborating with internal teams and external partners to ensure high-quality launch activities.

Ideal candidates have a 0–2 year background in marketing or brand strategy and a strong interest in consumer marketing, digital media, and gaming trends.