Brand Manager

CLEAResult; Town of Texas (WI); On-site; USD 66,000 - 99,000; Full time

Benefits offered by this job

Medical/Dental/Vision

401(k) with match

Paid time off

Volunteer time

Recognition program

Employee assistance program

On-demand training

Job summary

CLEAResult is seeking a growth marketing branding leader to own major sponsorships and the organic social program for US and Canada. You will steward brand governance, partner with Events, and align Canadian activities with the US brand, driving ROI and governance across channels.

The role emphasizes cross-functional collaboration, adherence to brand standards, and leveraging AI tools to enhance social drafting and reporting.

Qualifications

• 5+ years of brand marketing experience with sponsorship or partnership management.
• Experience owning a major partnership end-to-end with deliverable tracking and ROI reporting.
• Organic social media management across multiple channels with community engagement.
• Familiarity with brand guideline systems (Frontify or equivalent).
• Comfort collaborating with distributed teams including Canadian colleagues and Corporate Communications.
• Knowledge of CASL is a plus; French language ability is a plus.
• Energy or utility industry knowledge is a plus.

Responsibilities

• Own and run CLEAResult's sports sponsorships and other major partnerships, managing relationships, deliverables, and ROI tracking.
• Partner with the Senior Manager of Events on sponsorship activation, event attendance, promotion, and speaking opportunities.
• Serve as the primary brand resource for the Canadian team, supporting proposals, sell sheets, events, and brand needs to align with the US presence.
• Own organic social media strategy and execution, managing community engagement across channels with scripts/assets from Content Marketing Manager.
• Apply and enforce brand guidelines across Growth Marketing channels and campaigns.
• Collaborate with designers on brand visuals and ongoing modernization work.
• Amplify campaign content with Growth Marketing Managers and Content Marketing Manager across social channels.
• Coordinate with Corporate Communications to keep social and PR messaging aligned and avoid conflicts.

Skills

Brand marketing

Sponsorship management

End-to-end partnerships

Organic social media

Brand guidelines

Canadian marketing

CASL compliance

French language

Energy/utility knowledge

AI tooling (Claude)

Tools

Frontify

Social management platform

Social analytics tooling

Claude AI tooling

Job description

At CLEAResult, we lead the transition to a sustainable, equitable, and carbon-neutral energy-efficient future for our communities and our planet. We do that by creating a people-first culture built on trust, accountability, and transparency; where every employee – regardless of position, role, or identity is treated with respect and given an equal chance to thrive.

Additionally, you will enjoy:

• Medical, Dental, and Vision Insurance; we also offer a company-paid health care concierge service to help navigate our health plan to make the best decisions for you and yours
• 401(k) with company match
• Paid vacation, sick, personal and parental leave time
• Paid Volunteer Time: giving back to our communities is important to us
• Employee Recognition Program – convert your recognition points into gift cards
• Employee Assistance Program – offers benefits to help you manage daily responsibilities
• Access to on-demand training courses to advance further in your career

Job Description Position Summary

Owns brand identity, major sponsorships, and organic social media for Growth Marketing, and is the go-to brand resource for our US and Canadian teams. This is a broad, external-facing brand role: running CLEAResult's sports sponsorships and other major partnerships; supporting Canadian colleagues with brand materials for proposals, sell sheets, and events; keeping our organic social presence active and aligned with the brand; and maintaining core brand governance.

Key Responsibilities

Own and run CLEAResult's sports sponsorships and other major partnerships, managing the relationships, deliverables, and ROI tracking for each.

Partner closely with the Senior Manager of Events on sponsorship activation, event attendance and promotion, and speaking opportunities tied to our sponsorships.

Serve as the primary brand resource for the Canadian team as we build our Canadian brand presence up to match our US presence, supporting proposals, sell sheets, event promotion, and other brand needs as they come up.

Own organic social media strategy and execution, posting and managing community engagement across channels, including scripts and assets handed off by the Content Marketing Manager, in support of demand-gen, ABM/ABS, sponsorships, and event promotion.

Apply and enforce brand guidelines across Growth Marketing's channels and campaign materials.

Partner with designers on brand visual standards and the ongoing brand modernization work.

Partner with the Growth Marketing Managers and Content Marketing Manager to amplify campaign content on social channels.

Coordinate with Corporate Communications to keep company-wide social and PR messaging aligned and avoid duplicated or conflicting posts.

First 90 Days

Days 1 to 30

Complete a full audit of the sports sponsorship agreements: contractual deliverables, what has been used, what is being left on the table, and when renewal decisions hit.

Complete an organic social audit: channels, cadence, performance baseline, and account access.

Meet the Canadian team and log their brand needs.

Establish channel boundaries with Corporate Communications so posts do not collide.

Days 31 to 60

Activation plan and ROI framework for each sponsorship, agreed with the Senior Manager of Events.

Social calendar live with a sustained posting cadence.

Defined intake process for Canada brand requests.

Brand governance gaps documented with a remediation order.

Days 61 to 90

First activation executed or fully planned if it falls outside the season.

Measurable engagement lift against the month-one social baseline.

Canada requests flowing through the defined process rather than ad hoc.

Standing coordination rhythm with Corporate Communications in place.

Qualifications

5+ years of brand marketing experience, including sponsorship or partnership management.

Demonstrated experience owning a major partnership relationship end-to-end, including deliverable tracking and ROI reporting.

Organic social media management experience across multiple channels, including community engagement.

Familiarity with brand guideline systems (Frontify or equivalent).

Comfort supporting a distributed team, including Canadian colleagues, and partnering cross-functionally, including with Corporate Communications on shared channels.

Working knowledge of Canadian marketing compliance (CASL) a plus.

French-language capability a plus.

Utility or energy-industry knowledge a plus.

Tools and Systems

Frontify for brand governance.

Experience with a social management and scheduling platform and with social analytics tooling.

Specific platforms matter less than fluency.

Familiarity with Claude or comparable AI tooling for social drafting and reporting.

Application Requirements

Resume.

One example of a sponsorship or partnership you managed end-to-end, including how you measured return.

Links to social channels or accounts you have personally owned.

DOT Requirements

If applicable, meet all DOT qualification requirements and comply with all applicable federal, state, and local transportation regulations.

Compensation Range $65,700.00 - $98,600.00 Currency USD Type Salary

Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant’s skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.

CLEAResult will not provide sponsorship or support for immigration status or work authorization including for international students.

Applicants must be authorized to work in the country where the position is located without the need for employer sponsorship or support.

Successful hires must pass pre-employment checks.

Equal Opportunity Employer

As an Equal Opportunity Employer, we are committed to ensuring equal employment opportunities for all job applicants and employees. Employment decisions are based upon job-related reasons regardless of an applicant’s race, color, religion, national origin, marital status, age, sex, gender identity, sexual orientation, status as a qualified individual with a disability or protected veteran, or any other protected status. The above job description and job requirements are not intended to be all inclusive.

We change the way people use energy. CLEAResult started in Austin, Texas, in 2003 with a simple idea: a results-oriented company could have a positive impact by helping people make smart energy decisions. In the years since, we've grown to become the single largest provider of energy solutions in North America. Now, with offices in over 60 cities in the U.S. and Canada, we're able to tailor our efforts to fit our clients' specific needs, while positively impacting the energy landscape on a global scale. OUR MISSION We are driven to make a change. We offer a comprehensive set of energy programs and demand-side management strategies. Our energy experts design and maintain energy optimization services for utility companies as well as institutional, commercial and industrial organizations. We deliver solutions that lower load requirements for utilities, reduce energy bills for end users and minimize environmental burdens on communities. Every day, in every way possible, we change the way people use energy.