Brand & Innovation Leader, CPG Growth & Launch

Corporate Resources of Illinois; Bloomingdale (IL); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Medical

Dental

Vision

401(k)

PTO

Hybrid Flexibility

Onsite Fitness Center

Long-Term Career Growth

Job summary

Corporate Resources of Illinois seeks a hands-on Brand & Innovation Manager to develop and execute brand strategies that drive revenue and market share. You will own product innovation from concept through launch, collaborating with Sales, R&D, Operations, and Supply Chain to ensure successful commercialization.

You will connect consumer insights to retail strategy and business performance, leading multiple projects with rigorous timelines and a data-driven mindset.

Qualifications

• Bachelor's degree in Marketing or related field is required.
• MBA strongly preferred for strategic leadership and growth.
• 3+ years of Brand Management within CPG, food, beverage, or similar.
• Experience leading new product development, launches and commercialization.
• Strong grasp of consumer insights, category management, and retail marketing.
• Proven cross-functional collaboration with Sales, R&D, Operations and Supply Chain.

Responsibilities

• Develop and execute annual brand plans aligned with objectives and growth targets.
• Drive brand positioning, messaging, and portfolio strategies across categories.
• Lead new product launches from concept to retail execution.
• Analyze market trends and consumer insights to support the innovation pipeline.
• Partner with R&D, Operations, Supply Chain, and Sales throughout the process.
• Manage budgets, ROI, forecasting, and performance metrics.

Skills

Brand Management

CPG/food experience

Market Analysis

New Product Launch

Cross-Functional Leadership

Education

Bachelor's degree in Marketing or related

MBA

Job description

Corporate Resources of Illinois seeks a hands-on Brand & Innovation Manager to develop and execute brand strategies that drive revenue and market share. You will own product innovation from concept through launch, collaborating with Sales, R&D, Operations, and Supply Chain to ensure successful commercialization.

You will connect consumer insights to retail strategy and business performance, leading multiple projects with rigorous timelines and a data-driven mindset.