Senior Brand Innovation Manager — Growth & Launch

Spectrum Brands, Inc; St. Louis (MO); On-site; USD 110,000 - 160,000; Full time

Job summary

Spectrum Brands, Inc. is seeking a Senior Brand Manager, Innovation to lead the development and execution of new product innovation across the brand portfolio in a consumer-packaged goods environment.

You will identify consumer and category opportunities, build innovation strategies, develop concepts, and lead cross-functional teams from idea through commercialization. The role requires 5+ years in brand management or related commercial roles and a track record of launching successful products

Qualifications

• Bachelor's degree in Marketing, Business, or a related field; MBA or advanced business degree preferred.
• 5+ years of experience in brand management, innovation, product marketing, category management, or related commercial roles.
• Experience developing or launching new products, product improvements, packaging changes, or business-building initiatives.

Responsibilities

• Lead development of the brand innovation pipeline, including new product improvements, packaging upgrades, line extensions, and commercial opportunities.
• Identify opportunity spaces using consumer insights, category trends, competitive analysis, retailer needs, and business performance data.
• Translate insights into clear product concepts, consumer benefits, claims, positioning, and go-to-market strategies.
• Build short and long-term innovation roadmaps to support brand growth, category expansion, and profitability goals.

Skills

Consumer insights

Brand positioning

Go-to-market strategy

Cross-functional leadership

Education

Bachelor's degree in Marketing/Business or related field

MBA or advanced business degree preferred

Job description

Spectrum Brands, Inc. is seeking a Senior Brand Manager, Innovation to lead the development and execution of new product innovation across the brand portfolio in a consumer-packaged goods environment.

You will identify consumer and category opportunities, build innovation strategies, develop concepts, and lead cross-functional teams from idea through commercialization. The role requires 5+ years in brand management or related commercial roles and a track record of launching successful products