Brand Image Lead: Visual Merchandising (Travel 50%)

Brobston Group

Central Valley (NY)

On-site

USD 90,000 - 120,000

Full time

2 days ago

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Job summary

Brobston Group seeks a Brand Image Manager to lead visual merchandising strategy across NY Metro stores and Harriman Center. You will partner with store and district leaders to elevate presentation, uphold brand standards, and grow visual talent.

You will drive seasonal floor planning, analyze store performance, and mentor brand ambassadors while collaborating with Home Office teams on market initiatives. This role requires travel up to 50% and strong leadership in a fast-paced retail

Qualifications

Strong visual merchandising and creative skills.
Demonstrated leadership and ability to manage competing priorities.
Ability to translate store KPI reporting into actionable merchandising recommendations.
Proficiency in Microsoft Office Suite.
Willingness to travel up to 50%.

Responsibilities

Lead seasonal floor planning, product placement, floor set execution, and visual reviews across stores.
Manage creative plan execution at Harriman Center and mentor creative brand ambassadors.
Partner with store teams and district leaders on market visits, training, brand standards, and maintenance needs.
Analyze store performance and customer behavior to inform merchandising decisions and improve product presentation.
Communicate field insights and best practices between store, district, and Home Office teams.
Develop visual talent and support store openings, remodels, prototypes, and other regional projects.