Brand Image Manager, Pro, Field, Harriman Center And NY Metro

Brobston Group; Central Valley (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

Brobston Group seeks a Brand Image Manager to lead visual merchandising strategy across NY Metro stores and Harriman Center. You will partner with store and district leaders to elevate presentation, uphold brand standards, and grow visual talent.

You will drive seasonal floor planning, analyze store performance, and mentor brand ambassadors while collaborating with Home Office teams on market initiatives. This role requires travel up to 50% and strong leadership in a fast-paced retail

Qualifications

• Strong visual merchandising and creative skills.
• Demonstrated leadership and ability to manage competing priorities.
• Ability to translate store KPI reporting into actionable merchandising recommendations.
• Proficiency in Microsoft Office Suite.
• Willingness to travel up to 50%.

Responsibilities

• Lead seasonal floor planning, product placement, floor set execution, and visual reviews across stores.
• Manage creative plan execution at Harriman Center and mentor creative brand ambassadors.
• Partner with store teams and district leaders on market visits, training, brand standards, and maintenance needs.
• Analyze store performance and customer behavior to inform merchandising decisions and improve product presentation.
• Communicate field insights and best practices between store, district, and Home Office teams.
• Develop visual talent and support store openings, remodels, prototypes, and other regional projects.

Skills

Visual merchandising

Creative skills

Leadership

KPI translation

MS Office

Tools

Microsoft Office

Job description

Summary

The Brand Image Manager leads visual merchandising strategy and brand execution across stores in the NY Metro market and Harriman Center. This role partners with store and district leaders to elevate product presentation, maintain brand standards, and develop visual talent.

Responsibilities

• Lead seasonal floor planning, product placement, floor set execution, and visual reviews across stores.
• Manage creative plan execution at Harriman Center and mentor creative brand ambassadors.
• Partner with store teams and district leaders on market visits, training, brand standards, and maintenance needs.
• Analyze store performance and customer behavior to inform merchandising decisions and improve product presentation.
• Communicate field insights and best practices between store, district, and Home Office teams.
• Develop visual talent and support store openings, remodels, prototypes, and other regional projects.

Requirements

• Strong visual merchandising and creative skills.
• Demonstrated leadership skills and ability to manage competing priorities.
• Ability to translate store KPI reporting into actionable merchandising recommendations.
• Proficiency in Microsoft Office Suite.
• Willingness to travel up to 50%.