Brand & Growth Marketing Director

Nordic Ware; Saint Louis Park (MN); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Bonuses

Medical coverage

Dental coverage

Vision care

HSA with employer contributions

401(k) Match

Tuition Reimbursement

Paid Time Off

Paid Holidays

Wellness programs

Employee discounts

Job summary

Nordic Ware, a respected American-made kitchenware pioneer, seeks a Marketing Director to lead a small, talented team and partner with executive leadership. You will shape brand strategy, drive growth, and ensure a cohesive experience across channels while guiding product launches and digital initiatives.

You will oversee a high-impact marketing function, manage internal and external resources, and align branding with retail and e-commerce goals. Relocation is not available.

Qualifications

• Bachelor's degree in marketing or related field required.
• 10+ years of progressive marketing experience in consumer products preferred.
• 5+ years of leadership experience managing marketing, creative or content teams.

Responsibilities

• Lead development and execution of marketing strategies to strengthen the Nordic Ware brand.
• Champion brand consistency across products, channels and touchpoints.
• Partner with Product Development and Sales to promote current offerings and launches.
• Drive digital marketing, content, social media, e-commerce, and paid media initiatives.
• Collaborate with Sales to create marketing programs and promotional assets.
• Lead, mentor and develop the Marketing and Creative team.
• Guide website strategy, UX and SEO improvements.

Skills

Brand management

Product marketing

Digital marketing

Team leadership

SEO strategy

Marketing analytics

CRM systems

Adobe Creative Suite

Communication

Project management

Education

Bachelor's degree in Marketing, Communications, Business, Graphic Design, or related field

Master's degree or advanced marketing certifications preferred

Tools

CRM systems

Adobe Creative Suite

Job description

Nordic Ware, a respected American-made kitchenware pioneer, seeks a Marketing Director to lead a small, talented team and partner with executive leadership. You will shape brand strategy, drive growth, and ensure a cohesive experience across channels while guiding product launches and digital initiatives.

You will oversee a high-impact marketing function, manage internal and external resources, and align branding with retail and e-commerce goals. Relocation is not available.