Brand & Digital Marketing Manager: Campaigns & Partnerships

Fouche & Co Recruitment; Texas; Presencial; USD 25.000 - 35.000; Jornada completa

Descripción de la vacante

Fouche & Co Recruitment seeks a seasoned Marketing Lead to own and harmonize the brand voice across all channels. You will plan content for social platforms, coordinate photo/video content, and drive product-led campaigns that generate website traffic and leads.

You will manage budgets, track ROI, and collaborate with resellers and sales to align marketing with business targets. Strong communication and self-management are essential in this role.

Formación

• Diploma or degree in Marketing, Communications or Digital Media.
• 35 years' experience in brand, digital or social media marketing.
• Proven experience running social media accounts and paid campaigns with measurable results.
• Solid content creation skills: photography, video editing and design (e.g. Canva, Adobe Creative Suite, CapCut).
• Experience managing a marketing budget and reporting on ROI.
• Strong communication skills; comfortable engaging with business owners and external partners.

Responsabilidades

• Own the brand voice, look and consistency across all brands and channels.
• Plan and run the content calendar for Instagram, Facebook and other relevant platforms.
• Create or coordinate photo, video and graphic content that showcases the product ranges.
• Develop product-led campaigns, launches and promotions.
• Drive qualified traffic and enquiries to the website, managing content, landing pages and basic SEO.
• Track leads and hand them to sales promptly, with feedback on lead quality.
• Build strong relationships with resellers and business owners, providing marketing assets and sales support material.
• Pitch ideas, then plan and drive joint initiatives and co-branded campaigns with resellers, holding partners accountable to agreed actions and timelines.
• Work closely with sales to align marketing with targets, producing collateral, catalogues and presentations and supporting events.
• Manage the marketing budget, tracking spend by channel and campaign and reallocating it to what works.
• Measure return on spend (reach, engagement, cost per lead, conversion) and report regularly to the Marketing & Sales Director with practical recommendations.

Conocimientos

Brand management

Social media marketing

Content creation

Campaign planning

Budget management

ROI reporting

Communication

Time management

Educación

Diploma or degree in Marketing, Communications or Digital Media

Herramientas

Canva

Adobe Creative Suite

CapCut

Google Analytics

Google Ads

Meta Ads Manager

Descripción del empleo

Fouche & Co Recruitment seeks a seasoned Marketing Lead to own and harmonize the brand voice across all channels. You will plan content for social platforms, coordinate photo/video content, and drive product-led campaigns that generate website traffic and leads.

You will manage budgets, track ROI, and collaborate with resellers and sales to align marketing with business targets. Strong communication and self-management are essential in this role.