Biopharma SEO & AEO Content Strategist

Self Money Care; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

WuXi AppTec is seeking a hands-on, data-driven SEO/AEO Content Strategist to strengthen how our corporate content is discovered, understood, and represented across search engines and AI-powered answer platforms. This role combines biopharma insight with expertise in search behavior, content optimization, and performance analysis.

You will collaborate with scientific experts and digital teams to write and refine credible, engaging content, applying best practices for search, internal linking, and

Qualifications

• Bachelor’s degree in life sciences, communications, digital marketing, or a related field, or equivalent relevant professional experience.
• 5+ years of experience in SEO, content strategy, or content optimization
• Demonstrated hands-on experience with AI powered search and answer engine optimization (AEO)
• Experience developing and optimizing biopharma or life science content with sufficient subject matter knowledge to write and edit accurately.

Responsibilities

• Identify and prioritize content opportunities using SEO/AEO insights and an understanding of biopharma audiences.
• Write and refine scientifically accurate articles and web pages, improving clarity, structure, topic coverage, and discoverability.
• Apply SEO/AEO best practices, including search intent, content organization, internal linking, and structured content; collaborate on technical implementation where needed.
• Track the impact of changes on search visibility, citations, and relevant engagement metrics; use data insights to guide further improvements
• Work with scientific experts, editorial colleagues, and digital teams to implement improvements.

Skills

SEO

AEO

Content strategy

Editorial writing

Data analysis

Cross-functional collaboration

Education

Bachelor’s degree or equivalent experience

Tools

AI-powered search tools

Structured data

Web analytics

Job description

WuXi AppTec is seeking a hands-on, data-driven SEO/AEO Content Strategist to strengthen how our corporate content is discovered, understood, and represented across search engines and AI-powered answer platforms. This role combines biopharma insight with expertise in search behavior, content optimization, and performance analysis.

You will collaborate with scientific experts and digital teams to write and refine credible, engaging content, applying best practices for search, internal linking, and