Biopharma SEO & AEO Content Strategist

WuXi AppTec Group; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

WuXi AppTec is seeking a hands-on, data-driven SEO/AEO Content Strategist to strengthen how corporate content is discovered and understood across search engines and AI-powered answer platforms. You will apply SEO best practices to biopharma content, and collaborate with scientific experts, editors, and digital teams.

This role emphasizes measurable impact: tracking search visibility, optimizing structure and internal linking, and translating insights into concrete content improvements.

Qualifications

• Proven ability to develop and optimize bioscience content for search and AI platforms.
• Experience applying SEO/AEO to drive discoverability and engagement.
• Strong grasp of content performance metrics and measurement.
• Ability to collaborate with scientists, editors, and digital teams.

Responsibilities

• Identify content opportunities using SEO/AEO insights and audience understanding.
• Write and refine scientifically accurate articles and web pages for discoverability.
• Apply SEO/AEO best practices including structure, internal linking, and schema where applicable.
• Track impact of changes on search visibility and engagement metrics.
• Collaborate with scientific, editorial, and web teams to implement improvements.

Skills

SEO & content strategy

Biopharma knowledge

Data analysis & metrics

Cross-functional collaboration

Education

Bachelor’s degree in life sciences, communications, digital marketing, or related field

Tools

AI tools

Structured data knowledge

Job description

WuXi AppTec is seeking a hands-on, data-driven SEO/AEO Content Strategist to strengthen how corporate content is discovered and understood across search engines and AI-powered answer platforms. You will apply SEO best practices to biopharma content, and collaborate with scientific experts, editors, and digital teams.

This role emphasizes measurable impact: tracking search visibility, optimizing structure and internal linking, and translating insights into concrete content improvements.