Bilingual Marketing Manager

Phihong USA; Fremont (CA); On-site; USD 95,000 - 135,000; Full time

Benefits offered by this job

401(k) matching

Health insurance

Dental insurance

Vision insurance

Life insurance

Paid time off

Job summary

Phihong USA in Fremont, CA is seeking a Marketing Manager to lead global B2B marketing and communications. You will develop strategy, analyze data, and collaborate with cross-functional teams to strengthen the Phihong brand in the power supply market.

You will define product positioning, manage marketing materials, and align campaigns with sales goals. This role requires strong analytics, public speaking, and experience guiding global marketing initiatives.

Qualifications

• Bachelor's degree in communications, marketing, business or related field.
• Minimum 5 years in corporate/marketing communications or PR management.
• Strong analytical skills with experience in market research.
• Experience in public speaking and project management preferred.
• Experience in the automotive industry is a plus.

Responsibilities

• Develop and implement the B2B marketing and communication strategy for Phihong on a global level.
• Analyze marketing data to identify insights, market trends, and best practices for strategic decisions.
• Collaborate with cross-functional teams to strengthen the Phihong brand in the power supply market.
• Lead product marketing strategy, working with sales to identify and attract customers for new products.
• Define product positioning and align with target audience needs.
• Work with global teams to ensure successful implementation of marketing strategies.
• Oversee integrated communications, media strategy, and plans.
• Develop and manage marketing materials, website content, and social media assets.
• Manage executive communication for the senior leadership team, including presentation materials.
• Present ideas and deliverables to internal sales teams and coordinate with sales leaders on event execution.

Skills

Marketing strategy

Cross-functional collaboration

Data-driven decision making

Public speaking

Bilingual Mandarin

Education

Bachelor's degree in Communications/Marketing/Business

Tools

Marketing automation tools

Google Analytics

Job description

Marketing Manager

Role and Responsibilities:

• Develop and implement the B2B marketing and communication strategy for Phihong on a global level.
• Analyze marketing data to identify key insights, market trends, and best practices to inform strategic decision‑making.
• Collaborate with cross‑functional teams to strengthen the Phihong brand message in the power supply market.
• Lead product marketing strategy, working closely with sales to identify and attract the right customers for new products.
• Define product positioning and ensure alignment with the needs of target audiences.
• Work closely with global teams to ensure successful implementation of marketing strategies.
• Oversee integrated communications, media strategy, and plans.
• Develop and manage marketing materials, including corporate and product‑related collateral, website content, and social media assets.
• Manage executive communication for the senior leadership team, including presentation materials.
• Present ideas and final deliverables to internal sales teams and communicate with sales leaders about event implementation.

Requirements:

• Bachelor’s Degree in Communications, Journalism, Marketing, Business Administration, or a related discipline.
• Minimum 5 years of experience in corporate/marketing communications or public relations management, either in‑house or with an agency.
• Strong analytical skills and experience in market research.
• Experience in public speaking and demonstrated project management capability preferred.
• Experience in the automotive industry is a plus.
• Excellent communication and interpersonal skills, with sensitivity to international cultural differences.
• Bilingual in Mandarin Chinese.

Benefits:

• 401(k) matching
• FSA Accounts
• Dental insurance
• Health insurance
• Vision insurance
• Life insurance
• Paid time off

Phihong is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

This is a fully onsite position located in Fremont, CA; Monday- Friday from 10 am to 7 pm.