B2B Marketing Specialist — Campaigns & Analytics (Onsite)

Phihong USA; Fremont (CA); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

401(k) matching

FSA Accounts

Dental insurance

Health insurance

Vision insurance

Life insurance

Paid time off

Job summary

Phihong USA in Fremont, CA is seeking a Marketing Specialist to support global B2B marketing and communication strategy. You will gather and analyze marketing data to surface insights, market trends, and campaign performance.

You will partner with cross-functional teams to deliver a consistent Phihong brand message in the power supply market, assist with product marketing, and help with events and sales enablement materials.

Qualifications

• Bachelor’s degree in Marketing or a related field is required.
• Minimum 2 years in marketing, corporate communications, or PR, in-house or agency.
• Strong analytical skills and ability to surface insights from data.
• Excellent written and verbal communication; able to work with international teams.
• Experience in automotive or electronics is a plus.

Responsibilities

• Support the development and execution of Phihong's global B2B marketing and communication strategy.
• Gather and analyze marketing data to surface insights, market trends, and campaign performance.
• Partner with cross-functional teams to deliver a consistent Phihong brand message in the power supply market.
• Assist with product marketing initiatives and research target customers with sales for new launches.
• Help develop product positioning and messaging tailored to target audiences.
• Coordinate with global teams to execute campaigns and programs on schedule.
• Execute integrated communications and media plans, including press releases and digital campaigns.
• Create and maintain marketing materials, website content, and social media assets.
• Prepare presentation materials in support of senior leadership.
• Support sales with event logistics, trade shows, and sales enablement materials.

Skills

Analytical skills

Project management

Cross-functional collaboration

Communication

Mandarin Chinese

Education

Bachelor's degree in Marketing or related

Tools

Marketing analytics tools

Job description

Phihong USA in Fremont, CA is seeking a Marketing Specialist to support global B2B marketing and communication strategy. You will gather and analyze marketing data to surface insights, market trends, and campaign performance.

You will partner with cross-functional teams to deliver a consistent Phihong brand message in the power supply market, assist with product marketing, and help with events and sales enablement materials.