Beverage Sales Rep – Worcester, MA (Commission)

Horizon Beverage; Worcester (MA); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Medical insurance

Vision insurance

Paid time off

Tuition for WSET/Cicerone

Job summary

Southern Glazer’s Beverage Company in Worcester, MA is seeking a friendly, energetic Sales Representative to grow market share and promote our brands. You will cultivate relationships with on-premise and off-premise accounts and drive strategies through tastings and demonstrations to meet sales goals.

The role requires 21+ years old, strong communication, and the ability to travel to meet customers. A bachelor’s in business or related field is preferred, and knowledge of wines and CRM tools will

Qualifications

• Experience in alcohol sales or distribution preferred.
• Knowledge of wines and certifications (WSET or equivalent) preferred.
• Bachelor degree or equivalent combination of education and experience.
• Must be at least 21 years old.
• Excellent communication and interpersonal skills.
• Ability to build and maintain customer relationships.
• Ability to work independently and as part of a team.
• Proficiency with Microsoft Office and CRM systems.
• Ability to analyze market data and identify trends.
• Valid MA driver’s license and vehicle registration.
• Willingness to travel to meet customers.

Responsibilities

• Build and maintain relationships with customers (bars, restaurants, liquor stores).
• Develop and present sales strategies and activities (tastings, demonstrations).
• Answer questions about products, pricing, availability and uses.
• Review credit status and coordinate with Credit to maintain good standing.
• Participate in sales meetings, trainings, and trade events.
• Create sell sheets and presentations using Word, Excel, Outlook, and PowerPoint.
• Stay updated on technology to support selling strategies.

Skills

Alcohol sales

Wine knowledge

CRM software

Microsoft Office

Travel willingness

Independent worker

Team player

Communication skills

Education

Bachelor degree in Business/Management

Tools

Microsoft Office Suite

CRM software

Job description

Southern Glazer’s Beverage Company in Worcester, MA is seeking a friendly, energetic Sales Representative to grow market share and promote our brands. You will cultivate relationships with on-premise and off-premise accounts and drive strategies through tastings and demonstrations to meet sales goals.

The role requires 21+ years old, strong communication, and the ability to travel to meet customers. A bachelor’s in business or related field is preferred, and knowledge of wines and CRM tools will