Beverage Sales Executive – On & Off-Premise Growth

Craft-Massachusetts; Everett (MA); On-site; USD 52,000 - 63,000; Full time

Job summary

Craft Massachusetts in Everett is seeking a Sales Representative to manage and grow sales within an assigned territory of retail accounts both on-premise and off-premise. You will build relationships with store owners, managers, and key decision-makers to increase beverage placements.

The role reports to the ASM and requires travel within the territory, meeting sales targets, executing promotions, and collaborating with marketing and operations to ensure strong brand presence and positive

Qualifications

• 2+ years of Outside Beverage Sales experience.
• Ability to work flexible hours including early mornings, evenings, or weekends.
• Must have access to a vehicle with active insurance and license.
• Proficiency with Microsoft Office and CRM systems.
• Bachelor's Degree in Business, Marketing, or related field preferred.

Responsibilities

• Manage and grow sales within an assigned territory of on-premise and off-premise accounts.
• Develop relationships with store owners, managers, and decision-makers.
• Promote beverage portfolio and secure placements and tap handles.
• Execute promotional programs and displays in accounts.
• Meet and exceed sales goals and distribution targets.
• Collaborate with marketing and brand teams on promotions.
• Coordinate with operations, delivery, and merchandising teams.
• Stay informed on competitor activity and trends.
• Provide market feedback for strategic planning.

Skills

Outside Beverage Sales

Relationship Building

Territory Management

Sales Target Achievement

Flexibility & Scheduling

Education

Bachelor's Degree in Business/Marketing/Related Field

Tools

Microsoft Office

CRM systems

Job description

Craft Massachusetts in Everett is seeking a Sales Representative to manage and grow sales within an assigned territory of retail accounts both on-premise and off-premise. You will build relationships with store owners, managers, and key decision-makers to increase beverage placements.

The role reports to the ASM and requires travel within the territory, meeting sales targets, executing promotions, and collaborating with marketing and operations to ensure strong brand presence and positive