Beer Brand Growth Manager – MA Territory

Southern Glazer's Beverage Company of MA and RI; Norton (MA); On-site; USD 60,000 - 75,000; Full time

Benefits offered by this job

Harvard Pilgrim Medical insurance

Guardian Dental insurance

VSP vision insurance

Paid Time Off

Paid Holidays

Long Term Disability

Life Insurance

Tuition for WSET and Cicerone

Job summary

Southern Glazer’s Beverage Company of Massachusetts and Rhode Island is seeking a Brand Development Manager for the MA territory. The role drives beer sales and brand awareness through field leadership, program execution, and strong account management across On- and Off-P premise channels.

You’ll build relationships, lead education and promotions, and deliver measurable results while traveling as needed and meeting flexible hours requirements.

Qualifications

• Bachelor’s Degree or an equivalent combination of education and experience.
• 3-5 years of industry related sales experience within distribution, hospitality or supplier community.
• Strong knowledge of beer; Cicerone or similar certifications preferred.
• Valid driver's license and ability to obtain auto liability insurance by state laws.
• Must be at least 21 years of age.

Responsibilities

• Sell to accounts in trade channels including On and Off-Premise, regional, and national customers.
• Be present in the field to drive brand success and support sales reps and managers.
• Participate in all parts of the sales process from targeting accounts to lead selling and education.
• Implement and execute programs within assigned accounts for pricing, promotions, and displays.
• Interact with field management to update programming and brand standards.
• Provide detailed tracking reports of wholesaler performance against objectives.
• Develop key account relationships that deliver measurable results.
• Coordinate and attend on-site promotional functions (beer dinners, launches, tastings).

Skills

Sales experience

Account management

Negotiation skills

Beer knowledge

MS Office / Excel

Education

Bachelor’s Degree

Equivalent combination of education and experience

Tools

Microsoft Office

Excel

CRM software

Job description

Southern Glazer’s Beverage Company of Massachusetts and Rhode Island is seeking a Brand Development Manager for the MA territory. The role drives beer sales and brand awareness through field leadership, program execution, and strong account management across On- and Off-P premise channels.

You’ll build relationships, lead education and promotions, and deliver measurable results while traveling as needed and meeting flexible hours requirements.