Beverage Brand Activator: Tasting Events

fivestar*; Missouri City (TX); On-site; USD 27,552 - 41,328; Part time

Job summary

HSP Brands seeks a Brand Activator to lead in-store tasting events across TX, delivering engaging brand storytelling and data capture. This part-time role combines shopper interaction with real-time reporting to drive purchase interest at grocery locations.

As the face of our clients at off-premise events, you will leverage product knowledge and energy to create memorable experiences that promote brand growth in a consumer-facing setting.

Qualifications

• Valid alcohol service certification as required by state law (e.g. TABC).
• Ability to confidently engage with consumers and communicate effectively in public settings.
• Reliable transportation and ability to travel to assigned event locations.
• Availability to work evenings, weekends, and scheduled shifts as needed.
• Basic comfort with technology (e.g., mobile apps) for data logging, reporting and printing.

Responsibilities

• Connect with shoppers about their adult beverage interests in a friendly, approachable way.
• Tell brand stories about the adult beverage products you represent at the grocery store.
• Engage consumers with energy and professionalism, delivering a positive and memorable brand experience.
• Encourage purchase intent through confident, knowledgeable recommendations.

Skills

Alcohol service certification

Public engagement

Transportation

Evenings/weekends availability

Tech literacy

Job description

HSP Brands seeks a Brand Activator to lead in-store tasting events across TX, delivering engaging brand storytelling and data capture. This part-time role combines shopper interaction with real-time reporting to drive purchase interest at grocery locations.

As the face of our clients at off-premise events, you will leverage product knowledge and energy to create memorable experiences that promote brand growth in a consumer-facing setting.